Leddartech Official News – I wish I had more to offer

Automotive Industries

May 8th 2020

In the media
Automotive Industries

Automotive Industries_Volume 199 Issue1

February 16th 2020 Press release LeddarTech Joins Ecosystem Partner Renesas Electr…

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LeddarTech Joins Ecosystem Partner Renesas Electronics to Exhibit LiDAR Technology at AV20 Silicon Valley February 26-28

QUEBEC CITY, February 16 2020 – LeddarTech®, an industry leader in LiDAR technology providing the most versatile and scalable auto and mobility LiDAR platform, announces today that it will exhibit the result from the collaboration with its Ecosystem partner Renesas at the AV20 Silicon Valley Conference from February 26-28 at The Pullman San Francisco Bay. Over the years, this event has proved itself to be the premier exchange for industry leaders, engineers, customers, regulators, solution providers and academia to learn, share and connect on the latest roadblocks, regulations reform, innovative developments and future trends in the industry.

LeddarTech is excited to collaborate with Renesas and will demonstrate the award-winning Leddar™ Pixell, a 3D solid-state cocoon LiDAR for autonomous shuttles, delivery vehicles and robotaxis. The Leddar Pixell features the LCA2 LeddarEngine™, for which LeddarTech collaborated with Renesas. The teams worked closely in the design and manufacturing of the LCA2 SoC which when combined with the LeddarSP™ signal processing library creates the LCA2 LeddarEngine, which sets the standard for the design of integrated and customizable solid-state LiDAR solutions.

The LeddarEngine, optimized for automotive Tier-1 suppliers and system integrators to design and produce a variety of highly optimized solid-state LiDAR sensors which can be used in a multitude of ADAS and AV applications for the mobility and passenger car markets, will also be showcased.

In addition to LeddarTech’s technologies, Renesas will present the R-Car V3H SoC which delivers a combination of high computer vision performance and artificial intelligence processing at low power levels, providing an optimized embedded solution for automotive front cameras in Level 2+ autonomous vehicles combined with the LiDAR Obstacle Detection Software. The LOD software uses dedicated hardware accelerators for key algorithms including convolutional neural networks, to detect 3D objects, including cars and trucks.

“We believe strong strategic partners and industry collaborations deliver significant value and benefits to our customers in the auto and mobility markets by helping to reduce development risks and lower system costs while achieving the fastest time to market” stated Michael Poulin, Vice President of Product Management at LeddarTech. “Renesas has been a strategic partner of LeddarTech’s for many years, and we are very pleased to continue to build on this partnership again for AV20. We look forward to demonstrating our latest products, the Leddar Pixell as well as our LeddarEngine platform, which includes the LCA2 and LCA3 suite of SoC and Signal Processing Library at this event” Mr. Poulin continued.

“Renesas has always enjoyed an excellent collaborative relationship with LeddarTech”, stated Tomomitsu Maoka, Senior Vice President, Deputy General Manager of the Automotive Solution Business Unit at Renesas. “LeddarTech is world-renowned as a pioneer in LiDAR technology, and we look forward to continuing our relationship as we advance toward the deployment of even more ADAS and AD vehicles around the world”.

To arrange a meeting at AV20, please visit leddartech.com/av20conference

About Renesas Electronics Corporation

Renesas Electronics Corporation delivers trusted embedded design innovation with complete semiconductor solutions that enable billions of connected, intelligent devices to enhance the way people work and live. A global leader in microcontrollers, analog, power, and SoC products, Renesas provides comprehensive solutions for a broad range of automotive, industrial, home electronics, office automation, and information communication technology applications that help shape a limitless future. Learn more at renesas.com.

About LeddarTech

LeddarTech is an industry leader providing the most versatile and scalable auto and mobility LiDAR platform based on the unique LeddarEngineTM which consists of a suite of automotive-grade, functional safety certified SoCs working in tandem with proprietary LeddarSPTM signal processing software. The company is responsible for several innovations in cutting-edge mobility remote-sensing applications, with over 70 patented technologies (granted or pending) enhancing ADAS and autonomous driving capabilities.

LeddarTech also serves the mobility market with solid-state high-performance LiDAR module solutions for autonomous shuttles, trucks, buses, delivery vehicles, and robotaxis. These modules are developed to support the mobility market but also to demonstrate the capabilities of LeddarTech’s auto and mobility platform as a basis for other LiDAR suppliers to build upon.

Additional information about LeddarTech can be found at www.LeddarTech.com, and LinkedIn, Twitter, Facebook, and YouTube.

Leddar, LeddarTech, LeddarEngine, LeddarSP, LeddarCore, and LeddarTech logos are trademarks or registered trademarks of LeddarTech Inc. All other brands, product names, and marks are or may be trademarks or registered trademarks used to identify products or services of their respective owners.

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February 18th 2020 Press release LeddarTech Partners with COAST Autonomous at AV20…

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LeddarTech Partners with COAST Autonomous at AV20 Silicon Valley from February 26-28, 2020 to Present and Demonstrate the Role of LiDAR in ADAS and Autonomous Driving Applications

QUEBEC CITY, 18th February 2020 — LeddarTech®, an industry leader in LiDAR technology who provides the most versatile and scalable auto and mobility LiDAR platform in the market, is set to return to California to showcase it’s multi-award winning LiDAR technology at Autonomous Vehicles Conference 2020 from February 26-28th, booth #5, at the Pullman San Francisco Bay.

AV20 provides the opportunity for mobility leaders from across the globe to connect, inspire, educate and collaborate on innovative developments and future trends in autonomous driving and mobility. This year we are pleased to announce that Frantz Saintellemy, President & COO of LeddarTech will join the stage with Pierre Lefevre, CTO of COAST Autonomous for their presentation, “Paving the Road From ADAS to Autonomy” which explores the ways in which solid-state 3D LiDAR solutions like the Leddar™ Pixell are the “Road Ahead” for autonomous driving. This presentation will take place on February 27th at 11.30 AM. LeddarTech will also be showcasing its award-winning LiDAR technology on the show floor at booth #5 from February 26-28th.

Click HERE to request a demo and to meet our team at AV20 at booth #5

“Partnerships in the mobility space such as the one between LeddarTech and COAST Autonomous highlight the importance of collaboration in the industry and AV20 exemplifies this ethos as it challenges the status quo in the automotive sector and broadens the ecosystem in which we operate”, stated Frantz Saintellemy of LeddarTech. “We are excited to be a part of AV20 as speaker and exhibitor as it allows us to share our knowledge and insights, to collaborate and to exchange ideas and concepts that will shape the future of this industry”.

“At COAST Autonomous, we understand the importance of having a comprehensive and complete field of view around our shuttles, and by integrating the Leddar Pixell 3D solid-state LiDAR solution onto our shuttles, we provide a solution that puts pedestrians first and gives cities back to the people”, said COAST Autonomous CTO, Pierre Lefevre. “We are again excited to share the stage with LeddarTech and to participate at AV20”.

AV20 Silicon Valley 2020 will gather together 300+ mobility experts; from Chief Product Officers, Chief Engineers, CEOs, to Heads of Safety for Autonomous Platforms, ADAS, and Autonomous Technology.

About COAST Autonomous

COAST Autonomous is a software and technology company focused on delivering AV solutions at appropriate speeds for urban and campus environments. COAST’s mission is to build community by connecting people with mobility solutions that put pedestrians first and give cities back to people. At the center of one of the fastest and most profound disruptions to impact the transportation and logistics industries, COAST has developed the full stack of Autonomous Vehicle (AV) software that includes mapping and localization, robotics and artificial intelligence (AI), fleet management and supervision systems. Partnering with proven manufacturers, COAST can provide a variety of vehicles equipped with its best-in-class software to offer Mobility-as-a-Service (MaaS) solutions to cities, theme parks, campuses, airports, and other urban environments. Based in Pasadena, California, COAST’s team is recognized for its experience and expertise in all aspects of implementing and operating AV fleets while prioritizing safety and the user experience. To learn how COAST Autonomous can help you power autonomous transportation in your environment, please visit www.coastautonomous.com.

Contact: Aimie Nghiem, Director of Program Development, COAST Autonomous

Tel: +1-626-838-2469 ANghiem@coastautonomous.com

About LeddarTech

LeddarTech is an industry leader providing the most versatile and scalable auto and mobility LiDAR platform based on the unique LeddarEngine™ which consists of a suite of automotive-grade, functional safety certified SoCs working in tandem with proprietary LeddarSP™ signal processing software. The company is responsible for several innovations in cutting-edge mobility remote-sensing applications, with over 70 patented technologies (granted or pending) enhancing ADAS and autonomous driving capabilities.

Additional information about LeddarTech is accessible at www.LeddarTech.com, and on LinkedIn, Twitter, Facebook, and YouTube.

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January 8th 2020 Press release LeddarTech Partners with Nagase & Co. to Demonstrat…

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LeddarTech Partners with Nagase & Co. to Demonstrate Its Automotive and Mobility LiDAR Technology including the Leddar Pixell at Automotive World 2020 in Tokyo, Japan
Japan-based Nagase & Co. Ltd., a licensed distributor for LeddarTech will be exhibiting at CAR-ELE as part of Automotive World 2020, in Tokyo at Booth A7-61 at Tokyo Big Sight International Exhibition Center

QUEBEC CITY, January 8th , 2020 – LeddarTech®, an industry leader in LiDAR technology providing the most versatile and scalable auto and mobility LiDAR platform, announces today that it will join its Japanese distribution partner, Nagase & Co. Ltd, at CAR ELE as part of Automotive World 2020 in Tokyo, Japan from January 15-17, 2020. The Automotive World show brings together a variety of automotive electronic technologies, including components, materials, software, manufacturing equipment, and testing technologies. It attracts automotive OEMs and Tier 1 suppliers from all around the world and has become a must-attend event for automotive industry professionals.

“We are excited to build upon our relationship with LeddarTech at Automotive World 2020”, stated Koichi Kawahito, Division Manager of the Advanced Mobility division at Nagase. Mr. Kawahito added: “Nagase is committed to the expansion of its automotive business by distributing components and systems as well as offering software and design services for advanced driving assistance systems (ADAS), electric vehicle and human-machine interfaces. LeddarTech’s LiDAR mobility platform brings to Tier-1 suppliers a differentiated, compelling automotive LiDAR offering that complements our vision and supports our creative and technological advancement”.

“LeddarTech is dedicated to providing the best technology and support to our worldwide customers. We are proud to be associated with such a reputable distributor as Nagase & Co., Ltd. and pleased to participate for the second year at Automotive World in 2020 with Nagase,” stated Adrian Pierce, Vice-President of Global Sales and Business Development at LeddarTech. He added: “This year, we look forward to presenting the award-winning Leddar™ Pixell at the event. This 3D solid-state LiDAR cocoon solution is specially designed for autonomous vehicles such as autonomous shuttles, robotaxis, commercial and delivery vehicles ‒ enabling best-in-class safety through enhanced detection and robustness.” concluded Mr. Pierce.

Leddar™ Pixell Benefits:

Dependable object and VRU detection
Wide 180° horizontal field of view
No dead zone in the illuminated field of view
Exceptional durability
3D Flash, solid-state design with no moving parts
IP67 enclosure with impact-resistant windows and automotive-grade connectors

Since its release in September 2019, the Leddar Pixell has been showcased at several trade events throughout Europe, North America, and Asia.

About Nagase

Nagase & Co., Ltd. is a chemical trading firm, founded in Kyoto, Japan in 1832. The Nagase Group began as a specialized sales agent securing exclusive contracts to sell industry-leading products from around the world in Japan. Over the years, the company has leveraged its technology and information gathering expertise—as well as its global network—to transform its business into a hybrid model offering superior manufacturing, processing, and R&D functions as well as trading company services. The Mobility Solutions department has been providing high functional material and parts into the automotive industry for a long time and is now focusing on delivering state-of-the-art technologies into the market to realize a safer and more comfortable mobility society.

More information is accessible at www.nagase.co.jp/english

About LeddarTech

LeddarTech is an industry leader providing the most versatile and scalable Auto and Mobility LiDAR Platform based on the unique LeddarEngine, which consists of a suite of automotive-grade, functional safety certified SoCs working in tandem with LeddarSP signal processing software. The company is responsible for several innovations in cutting-edge mobility remote-sensing applications, its patented technologies enhancing ADAS and autonomous driving capabilities for automobiles, trucks, buses, delivery vehicles, robotaxis, shuttles, and more. Additional information about LeddarTech is accessible at www.LeddarTech.com, and on LinkedIn, Twitter, Facebook, and YouTube.

LeddarTech, Leddar, LeddarEngine, LeddarSP, and LeddarTech logos are trademarks or registered trademarks of LeddarTech Inc. All other brands, product names, and marks, including BlackBerry, BlackBerry Secure, and QNX OS for Safety, are or may be trademarks or registered trademarks used to identify products or services of their respective owners.

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September 18th, 2019 Press release LeddarTech Exhibiting and Presenting at a Serie…

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LeddarTech® will promote the LeddarTM Pixell Cocoon LiDAR Solution in North America and Europe while providing thought-provoking presentations on LiDAR technology

QUEBEC CITY, September 18th, 2019 – LeddarTech®, an industry leader in LiDAR technology providing the most versatile and scalable auto and mobility LiDAR platform, is pleased to announce that it is participating in several exciting events in North America and Europe in the coming months. These events will give LeddarTech the opportunity to showcase the Leddar™ Pixell, a 3D flash LiDAR powered by the LCA2 LeddarEngineTM, designed explicitly for autonomous vehicles.

September 17-19: AutoSens Brussels – Belgium

Join LeddarTech at AutoSens Brussels where we will be co-exhibiting with Westfield Technology Group, a UK based autonomous shuttle provider. LeddarTech will be showcasing its latest 3D solid-state LiDAR solution for autonomous shuttles and other autonomous vehicles, the recently launched, LeddarTM Pixell. This is also an opportunity for visitors to view Westfield’s widely adopted POD shuttle, which integrates LeddarTech’s solid-state LiDAR technology. On September 17th, Vincent Racine, Product Line Manager and Esteban Velasquez, Field Application Engineer from LeddarTech provided a product showcase presentation featuring the Leddar™ Pixell for delegates and the media.

September 25th-27th: Automotive Lidar Conference – Detroit, Michigan

On Wednesday, September 27th, Michael Poulin, Vice President of Product Management for LeddarTech will be presenting on the subject of Implementing LiDAR Technologies in Autonomous Shuttle Applications. LeddarTech will also be showcasing the LeddarTM Pixell cocoon LiDAR sensor. This conference is billed as the only event in the world exclusively focused on automotive LiDAR technologies and applications and will also provide overviews of marketplace projections and business trends.

October 17th-18th: Image Sensors Americas 2019 – San Jose, California

LeddarTech will be joined at this event by COAST Autonomous and will be demonstrating the LeddarTM Pixell cocoon LiDAR on a Coast Autonomous shuttle. On October 17th, Pierre Olivier, Chief Technical Officer of LeddarTech along with Pierre Lefèvre, Chief technical Officer of Coast Autonomous will co-present on the subject of LiDAR Technology for Autonomous Shuttles. Image Sensors Americas will focus on the technical developments that are helping move towards the mass adoption of autonomous and connected vehicles.

November 21st-22nd: Tech.AD Detroit, – Michigan

Recognized as one of the premier automated vehicle events in the United States, Tech.AD Detroit brings together industry-focused speakers along with autonomous vehicle professionals who are playing an active role in the vehicle automation scene. Alex Ouellet-Bélanger, Director of System Architecture for LeddarTech will be one of the featured speakers at the event.

About LeddarTech®

Additional information about LeddarTech can be found at www.LeddarTech.com, and on LinkedIn, Twitter, Facebook, and YouTube.

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October 9th, 2019 Press release LeddarTech Garners Continued Praise as it is Besto…

LeddarTech Garners Continued Praise as it is Bestowed Multiple Award Wins and Recognition for Strategy, Marketing, and Technology
LeddarTech® continues to be recognized both for its market-leading technology as well as its business practices as the company continues to present the new Cocoon LiDAR, the Leddar Pixell, at events worldwide.

QUEBEC CITY, October 9th, 2019 – LeddarTech®, an industry leader in LiDAR technology providing the most versatile and scalable auto and mobility LiDAR platform, is pleased to announce that it has been honored to receive the gold for “Marketing Department of the Year“ by The Best in Biz Awards 2019 International. This win was especially welcome as the past twelve months have been a uniquely transformative year for LeddarTech as the global marketing and communications strategy was to firmly define the brand and message of LeddarTech as the leader in LiDAR technology.

In September, LeddarTech was recognized and shortlisted for an award in the category of “Perception “, at AutoSens Brussels 2019. Highlighting the greatest design, technical and marketing innovations within the automotive imaging sector, nominations celebrate individual contributions, team efforts, and company excellence. According to AutoSens, those who were shortlisted for 2019 represent the innovators at the top of their game and those dedicated to improving safety in automotive and advancing autonomous vehicles.

Most recently, LeddarTech received a win in the “Strategic “category in “The Premio Venezia “awards bestowed by the Italian Chamber of Commerce of Canada to outstanding Canadian businesses, people and institutions that maintain or develop working or business relations with Italy. Speaking of the award, Frantz Saintellemy, President and COO of LeddarTech noted: “Winning this award is truly an honor, as it highlights LeddarTech’s position as an international company with strong ties to local industry. To be recognized from among such esteemed company is a proud moment for LeddarTech “.

Meet our award-winning team and learn about our solutions at the following upcoming events:
Webinar – October 9th – “The Evolution of Autonomous Vehicle Technology to 2030“.

Register for this webinar as panel members from LeddarTech and partners discuss the technology that will be required to support autonomous shuttle evolution to move beyond existing geofencing constraints and achieve widespread deployment in complex and dynamic urban centers.

Conference – October 29th-31st – Detroit, Michigan “Innovations in Mobility“ by SAE International

Join LeddarTech at this year’s Innovations in Mobility Conference. Regarded as the industry’s most influential automotive mobility event—Innovations in Mobility is the place to discover what’s hot in the automotive mobility industry. LeddarTech is set to be both an exhibitor and a presenter at this year’s event.

About LeddarTech

Additional information about LeddarTech can be found at www.LeddarTech.com, and on LinkedIn, Twitter, Facebook, and YouTube.

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November 13th, 2019 Awards and Recognitions Press release …

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LeddarTech is Recognized as a CES 2020 Innovation Award Honoree for The Leddar Pixell, a Cocoon LiDAR Recently Released for the Autonomous Vehicle Market

CES announced the winners of the Innovation Awards on November 7th, 2019 in New York. LeddarTech will showcase the Leddar Pixell at several locations at CES 2020

QUEBEC CITY, November 12, 2019 – LeddarTech®, an industry leader in LiDAR technology providing the most versatile and scalable auto and mobility LiDAR platform, continues to impress with the recent announcement of an award at the prestigious CES 2020 Innovation Awards in the Vehicle Intelligence & Transportation Category. The Innovation Awards is an internationally recognized annual competition that honors outstanding design and engineering in consumer technology products. Facing tough competition from some of the best companies in the industry, LeddarTech impressed with its leading-edge technology and further solidifies itself as the market leader in solid-state LiDAR solutions.

“The LeddarTM Pixell is a product that exemplifies the commitment that the team at LeddarTech has towards addressing the demand from the market for highly reliable solid-state LiDAR meeting their mobility application requirements. We believe that safety is paramount in the development of autonomous driving and the availability of robust LiDAR solutions like the Leddar Pixell enhances the sensor suite of vehicles, bringing us closer to a time when autonomous vehicles, large and small, are ubiquitous on our roads,” stated Michael Poulin, LeddarTech’s Vice President of Product Line Management

Key Leddar™ Pixell Benefits:

Dependable object and VRU detection
Wide 180° horizontal field of view
No dead zone in the illuminated field of view.
Exceptional durability
3D Flash, solid-state design with no moving parts
IP67 enclosure with impact-resistant windows and automotive-grade connectors

Watch the Leddar Pixell video

Leddar Pixell integrates LeddarTech’s patented technology embedded in the state-of-the-art LCA2 LeddarEngineTM, which consists of a highly integrated LeddarCore™ SoC and LeddarSP digital signal processing software. LeddarTech also offers the LeddarEngine to automotive LiDAR developers and other LiDAR makers, accelerating the availability of high quality, tailored LiDAR solutions to a broad and ever-growing range of LiDAR applications and markets.

Since its release in September 2019, the Leddar Pixell has been showcased at several trade events throughout Europe, North America, and Asia. In the coming months, LeddarTech will be demonstrating the Leddar Pixell at Tech-AD Detroit, November 21st-22nd, CES in Las Vegas, January 7th-10th and at Automotive World 2020 in Tokyo, Japan from January 15th-17th as well as other locations throughout 2020.

The Leddar Pixell provides highly reliable detection of pedestrians, cyclists and other obstacles in the vehicle’s vicinity and is ideal for use in perception platforms that are meant to ensure the safety and protection of vulnerable road users (VRU). The Leddar Pixell has already been adopted by leading autonomous vehicle providers in North America, Europe, and Asia.

About LeddarTech®

Additional information about LeddarTech can be found at www.LeddarTech.com, and on LinkedIn, Twitter, Facebook, and YouTube.

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November 25, 2019 Blog How Ecosystems Drive Innovation in Autonomous Vehicles – P…

How Ecosystems Drive Innovation in Autonomous Vehicles – Part 1

A blog post by
Heinz Oyrer, Director of Strategic Partnership, LeddarTech

PART 1 – In this 2-part series, Heinz Oyrer discusses the effectiveness of working within a synergistic Ecosystem

Results from primary research by Bearing Point1 in establishing and executing automotive and transport companies’ ecosystem strategies reveal that, although companies in these sectors understand that they need to innovate quickly to meet their customers’ demand – and ambitions are high – the competitive nature of both markets is holding them back. Automotive and transport companies need to be open to cultivating partnerships for co-innovation, whilst avoiding being relegated to nothing more than a back-seat driver.

According to Bearing Point, “An effective ecosystem is an open, multi-sided collaboration between different parties. These parties can include the internal units of an organization, current, and future business partners and customers. All parties will receive value in an effective ecosystem and the roles can evolve over time. An effective ecosystem will enable an exchange of ideas/products/services or information iteratively. It will include operational processes and tools that benefit all parties and contribute to the overall customer experience. Effective ecosystems can generate new ideas, drive innovation, and expand product and service offerings leading to revenue growth and increased reach to new and existing customers.”

Partnerships stemming from ecosystems create essential synergies that accelerate innovation cycles. In “The eight essentials of innovation” [1], consulting firm McKinsey describes one essential which is to “Extend”. It relates to developing the ecosystems that help deliver benefits like sharing costs and finding faster routes to market. High-performing innovators work hard to develop the ecosystems that help deliver these benefits. Indeed, they strive to become partners of choice, increasing the likelihood that the best ideas and people will come their way.

This requires a systematic approach. The first step is to find out which partners they are already working with (surprisingly, few companies have this fundamental mapping!). The next step is to decide which networks—say, four or five of them—are most needed to support their innovation strategies. This is key to narrow and focus the collaboration efforts and to efficiently manage the flow of partnership opportunities. Strong innovators also regularly review their networks, extending and pruning them as appropriate and using sophisticated incentives and contractual structures to motivate high-performing business partners. Becoming a true partner of choice is, among other things, about clarifying what a partnership can offer to the potential ecosystem member, such as building brand equity, improving market reach or penetration, or providing access to strategic customers. It is also about behavior: partners of choice are fair and transparent in their dealings and work towards achieving the common goals.

Moreover, companies that make the most of external networks have a good idea of what’s most useful at which stages of the innovation process. In general, they cast a relatively wide net in the beginning. But as they come closer to commercializing a new product or service, they narrow their focus and become more specific in their sourcing, since by then the new offering’s design is relatively set.

Recent developments are bringing about the reality of the widespread adoption of autonomous vehicles – sooner than many had realized. Of course, several other pieces must fall into place to get us there, including regulation, mobility, human factor, and connectivity. Connectivity is key to the autonomous ecosystem becoming mainstream. The connection between different vehicles and the infrastructure is made possible by a complex process. Several cameras and sensors are responsible for the general detection of the surroundings. The data generated by the sensors is processed by onboard computers and cloud-based solutions that are also responsible for the actions of the machines in the ecosystem.

Undoubtedly, autonomous driving reshapes competition in the automotive and mobility ecosystem. The traditional top-down value chain tends to be flattened. The dominant role for automotive OEMs will be challenged, and the negotiating power for each player in the value chain will be rebalanced. Considering this transformed ecosystem, all stakeholders should clearly define their respective position in the value chain and formulate the winning strategy to cope with a changing market landscape. Cooperation is better than the competition. In the autonomous driving ecosystem, all the players need partners and collaboration to enhance their competitiveness, and no single player can achieve success without collaboration with others.

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[1] Source- BearingPoint https://www.bearingpoint.com/de-at/unser-erfolg/thought-leadership/the-ecosystem-iq/

Useful Links

https://www2.deloitte.com/consumer-industrial-products/articles/autonomous-driving-reshapes-competition-in-ecosystem
https://www2.deloitte.com/insights/us/en/focus/future-of-mobility/roadmap-for-future-of-urban-mobility.html
https://scipol.org/Why we need to build the ecosystem for autonomous vehicles
https://www.pwc.com/industries/automotive/Autonomous Ecosystem
https://medium.com/Decoding the Autonomous Driving Landscape
https://www.mckinsey.com/business-functions/strategy-and-corporate-finance/our-insights/the-eight-essentials-of-innovation

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December 4th, 2019 Blog In the media Strength in …

Strength in Numbers – Why the Leddar Ecosystem Proves that there is Power in Partnerships

Blog post, 04/12/2019- As the global market for ADAS solutions gathers momentum, LeddarTech®, one of the leaders in solid-state LiDAR technology anticipates that LiDAR is poised to become a central element of the autonomous vehicle’s sensor suite, alongside existing technologies, ensuring robust sensing redundancy and increasing overall system reliability. The recent launch of the LeddarTM Pixell, a 3D solid-state LiDAR cocoon solution, specially designed for autonomous vehicles such as shuttles, robotaxis, commercial and delivery vehicles, is enabling best-in-class safety through enhanced detection and robustness.

Building on that premise and understanding that in order for LiDAR technology to become ubiquitous, a network of partners needed to be developed in order to support innovation and to provide a comprehensive environment where innovation and collaboration ensured that customers have the support and solutions required in order to bring their project concepts to fruition. From this need, the Leddar Ecosystem was born.

Developed over time as a partnership of leading-edge suppliers who have joined forces as the Leddar Ecosystem with the shared goal to take LiDAR technology to market faster and more efficiently. Ecosystem partners all have a deep-rooted knowledge of the needs of the market and each supplier in the system provides best in class solutions that cover every aspect of LiDAR integration. This means that customers will find solutions within the ecosystem for every area of their product development, confident that the partners within the Leddar Ecosystem are the absolute Best in Class within their niche.

As more and more sensors are deployed in a variety of autonomous vehicles, many aspects of the driving experience need to be considered. Indeed ADAS vehicles bring with them a unique set of challenges that are distinctive to the technology. One company within the Leddar Ecosystem that has been proactive in its research and product development is dlhBOWLES.

A global supplier of intelligent washer systems, dlhBOWLES specializes in vertically integrated engineered plastic innovations and automotive fluid management assemblies. They build quality into every phase of development and operate multiple manufacturing and distribution locations. Furthering their experience from 50 years as a tier-one supplier, dlhBOWLES first debuted its sensor cleaning application on the 2012 Ford F-150 Raptor front camera cleaning system. dlhBOWLES cumulates its patented fluidic nozzle technology, connectors, tubing, integrated check valves, and attachment options with strategically enhanced spray patterns for a complete system.

Foreign materials like dirt, road salt, slush, snow, and many other weather or environment-related materials can cause lens obstruction that will lead to degraded sensor performance or render the sensor nonfunctional. Any vehicle using a camera system needs a clear, unobstructed view in order to function correctly and ensure safety. Any apprehension the typical driver may experience in their vehicle today will influence their faith in tomorrow’s AV. Ensuring that sensors are poised and prepared for every eventuality will help to eliminate any consumer frustration when using driver-assist features today. It will also be vital when those sensors become the vehicle’s primary means of navigating complex road situations safely.

Being a part of the Leddar EcoSystem means that customers have the elements that they need to ensure a faster, safer path to high-volume commercial deployments. By working hand in glove, to develop real-world solutions built on our combined technologies, LeddarTech, and dlhBowles and able to demonstrate how our solutions work together to solve the problems faced by lens obstruction.

LeddarTech, dlhBOWLES and the other select members of the Leddar Ecosystem share a common goal. In the words of Heinz Oyrer, Strategic Partnerships Director at LeddarTech, “An ecosystem collaboration – partnering, not just a vendor, towards a tailored business relationship based on mutual trust, openness, and shared risk and reward that yields a competitive advantage – of leading top-tier automotive suppliers is instrumental in the success of emerging LiDAR solutions in the future automotive industry.” To that end, the Leddar Ecosystem partners will continue to support their customers.

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December 10th, 2019 Press release LeddarTech Partners with First Sensor to Acceler…

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LeddarTech Partners with First Sensor to Accelerate LiDAR Deployment for Advanced Driver Assistance Systems and Autonomous Driving Applications

QUEBEC CITY, December 10, 2019— LeddarTech®, an industry leader in providing the most versatile and scalable auto and mobility LiDAR platform, is pleased to announce a strategic collaboration with First Sensor AG, a leading developer of advanced sensor solutions that is also now joining the Leddar Ecosystem™.

LeddarTech, with the support of First Sensor and other industry leaders, is developing the only open and comprehensive LiDAR platform option for OEMs and Tier1s. The platform provides the following benefits:

A more complete and comprehensive set of solutions that addresses the requirements of OEMs and Tier1s;
Common architectures as well as standardized components that ensure lower risk, improved production volume scalability, cost optimization and flexibility to address multiple LiDAR applications;
A scalable platform roadmap ensuring increased performance and cost optimization;
The ability to leverage leading and complementary IP, expertise, and support from technology leaders.

Overall, these benefits will increase the success for LeddarTech customers and provide the safest, most viable path to volume deployment for ADAS & AD applications.

LeddarTech and First Sensor will initiate this collaboration with the development of a LiDAR Evaluation Kit, demonstrating a technical concept in a working LiDAR and creating a tool for Tier 1s and system integrators to develop their own LiDAR based on LeddarEngine technology, First Sensor APDs, and additional ecosystem partners’ technologies, products, and services. The evaluation kit will be primarily targeting automotive front LiDAR applications for high-speed highway driving such as Highway Pilot and Traffic Jam Assist.

“We are delighted to partner with First Sensor, one of the world’s leading developers and producers of chips, components, sensors, and sensor systems as a strategic partner” stated Michael Poulin, Vice-President, Product Management at LeddarTech. “First Sensor, LeddarTech and other select members, working synergistically as part of the Leddar Ecosystem, will provide increased value to our customers.”

“Our commitment is to design and develop market matching automotive-quality LiDAR solutions, and the opportunity to collaborate with LeddarTech is one that will really enable us to advance the autonomous driving space,” said Dr. Marc Schillgalies, VP Development, First Sensor AG. “Autonomous driving is a market that’s evolving on a daily basis and, with LeddarTech, we’re developing next-generation technologies to power these technologies for OEMs for many years to come.”

About LeddarTech®

Additional information about LeddarTech is accessible at www.LeddarTech.com, and on LinkedIn, Twitter, Facebook, and YouTube.

About First Sensor AG
Founded as a technology start-up in the early 1990s, today, First Sensor is a global player in sensor technology. Based on the company’s know-how in chip design and production as well as microelectronic packaging, First Sensor develops standard sensors and custom sensor solutions in the fields of photonics, pressure, and advanced electronics. These solutions serve the ever-growing demand for advanced sensing applications in the Industrial, Medical, and Mobility markets. First Sensor’s strength in designing sensors for light detection and ranging (LiDAR) systems is also fueling the next generation of mobility solutions, contributing in particular to the latest autonomous vehicle applications through adaptive cruise control, collision avoidance, and more. First Sensor has been listed on the Frankfurt Stock Exchange since 1999 [Prime Standard Ι WKN: 720190 Ι ISIN DE0007201907 Ι SIS]. Further information: www.first-sensor.com.

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