Chevrolet Reimagines Dream Garage For EV Owners With Gas Station Snack Food FOMO
Garage makeover showcases how EV drivers who charge at home can still enjoy chips, footlongs and pizza
2022-08-10
DETROIT – Chevrolet today unveiled a complete garage makeover inspired by a Bolt EV owner who realized she was missing out on her favorite gas station impulse buys since she charges her car at home and skips the gas station altogether.
After years of hearing stories from Bolt EV owners who love living the EV lifestyle — especially the perk of not having to buy or pump gas thanks to charging at home — there were a few things many EV drivers said they missed. Namely, they miss the guilty pleasure snacks found at the gas station mini mart. With many EV owners now charging at home, Chevrolet decided to transform one Bolt EV owner’s garage into the “ultimate EV garage” to demonstrate how EV drivers can have the best of both worlds: indulging in the tasty treats they love, while charging their electric car at home.
Chevrolet collaborated with celebrity designer and builder Wendell Holland, recognized for his popular television shows in home design, to redesign Denver resident and Chevy Bolt owner Pamela Talley’s garage into an at-home convenience store. Chevy even polled the brand’s social media audience to gather followers’ favorite gas station snacks and incorporated these into the makeover. Pamela’s garage is now stocked with gas station favorites such as a frozen drink machine, hot dog warmer, beef jerky buffet, chips, candy, a drink fridge and more.
“I’ve seen firsthand how homeowners are evolving their space to fit the EV lifestyle, so collaborating with Chevy on this garage transformation was a seamless fit,” said Holland. “To create the ultimate garage space for Pamela, we incorporated inspiration from beloved gas station snacks and transformed the space into a modern oasis for EV living.”
With many consumers considering the switch to electric vehicles, Chevrolet is helping owners see the opportunity to reimagine their own garage. In fact, Chevrolet is making it easier for Bolt EV and Bolt EUV owners to charge at home. Chevrolet will cover standard installation of a Level 2 charging outlet for eligible customers who purchase or lease a 2022 or 2023 model year Bolt EV or Bolt EUV1. In collaboration with Qmerit, Chevrolet’s official EV charging solutions installation partner, the offer gives customers access to faster charging right where they want it.
“One of the best features of living with an EV is charging, or ‘refueling,’ at home,” said Steve Majoros, vice president of Chevrolet Marketing. “We want to provide Chevy customers the seamless ability to enjoy charging at home as we bring more electric vehicles to market. This garage makeover is one example of the creative ways EV drivers can enjoy what they miss by skipping the gas station.”
While charging at home is important to EV owners, GM is also investing nearly $750 million in the EV charging ecosystem through Ultium Charge 360. This investment will expand access to charging at home and at work, as well as public charging around town, metropolitan fast charging and fast-charging stations along highways to enable long distance electric travel. Today, a Chevy customer with the myChevrolet mobile app2 is able to access more than 100,000 public chargers through this integration with more than 11 major charging networks.
1Offer available to eligible customers who purchase or lease a 2022 or 2023 Bolt EV or Bolt EUV. Home charging installation promotion includes purchase and installation of a 240V outlet (NEMA 14-50 outlet and new 40-amp breaker in existing panel) from a GM selected vendor. Installation must be located at customer’s primary residence as reported in the customer’s vehicle purchase order. Additional cost to the customer may apply. Customers who do not meet parameters for a standard installation may be eligible for alternative charger offers. Neither a charging unit nor compatible charging cord are included as part of the standard installation. Bolt EUV comes standard with a Dual Level Charge Cord. See the Chevrolet Home Charging Outlet Promotion Terms and Conditions for important information and limitations.
2Available on select Apple and Android devices. Service availability, features and functionality vary by vehicle, device and the plan you are enrolled in. User terms apply. Device data connection required. See onstar.com for details and limitations.
ABOUT CHEVROLET
Founded in 1911 in Detroit, Chevrolet is now one of the world’s largest car brands, available in nearly 80 countries with nearly 2.7 million cars and trucks sold in 2021. Chevrolet models include electric and fuel-efficient vehicles that feature engaging performance, design that makes the heart beat, passive and active safety features and easy-to-use technology, all at a value. More information on Chevrolet models can be found at www.chevrolet.com.