Metaverse Market to grow by USD 188.24 Billion, Increasing demand for AR and VR technology to boost market growth – Technavio

NEW YORK, Nov. 16, 2022 /PRNewswire/ — The metaverse market in the travel and tourism industry size is set to grow by USD 188.24 billion from 2021 to 2026 at a CAGR of 26.01%, according to Technavio. 37% of the growth will originate from North America. The market is fragmented, and the degree of fragmentation will accelerate during the forecast period. Request a Free Sample Report.

Metaverse Market 2022-2026: Driver

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Technavio has announced its latest market research report titled Global Metaverse Market in Travel and Tourism Industry 2022-2026

The growing demand for AR and VR technologies is one of the main factors boosting the metaverse market in the travel and tourism sector. Customers are embracing VR and AR technologies more and more, whether for personal or business use. Unlike typical VR programs, Metaverse is a hybrid reality (combination of AR/VR) offering unrestricted access. During the projection period, technological advancements will further fuel demand for AR and VR apps since these applications will make it easier for people to use the technology. Platforms for wearable technology will probably increase the use of augmented reality in the worldwide metaverse market for the travel and tourism sector. Download a Free Sample Report.

Metaverse Market 2022-2026: Challenges

During the projection period, the metaverse market in the travel and tourism industry will face significant challenges related to privacy and security. Although businesses and organizations continue to innovate their IT security systems, users of the metaverse have long been concerned about data privacy and security. The metaverse gathers and analyses enormous volumes of data about users and their surroundings. As a result, privacy issues pose a serious problem for the travel and tourism sector in the global metaverse market.

Metaverse Market 2022-2026: Segmentation

By Application

AR 

The development of the market is anticipated to be fueled by elements including the introduction of new products and the increasing use of augmented reality in various applications, including the metaverse. During the projection period, the segment’s growth will be driven by the growing applications of AR to enhance local transit and the growing use of AR-infused navigation for technological destination tours.

Blockchain
VR
MR
XR

By Geography

North America

North America will account for 37% of market growth. The main markets for metaverse in the travel and tourist sector in North America are the US and Canada. The market in this region will grow more quickly than the markets in South America and the Middle East and Africa. The travel and tourism industry in North America will benefit from growing investments in augmented reality technology from major vendors, rising consumer adoption of technologically sophisticated applications, and active research into expanding the use of the metaverse.

Europe
APAC
South America
Middle East And Africa

Learn more about the factors assisting the growth of the market, Buy a sample report

Metaverse Market in Travel and Tourism Industry 2022-2026: Key Highlights

CAGR of the market during the forecast period 2022-2026
Detailed information on factors that will assist the metaverse market in travel and tourism industry growth during the next five years
Estimation of the metaverse market in the travel and tourism industry size and its contribution to the parent market
Predictions on upcoming trends and changes in consumer behavior
The growth of the metaverse market in the travel and tourism industry
Analysis of the market’s competitive landscape and detailed information on vendors
Comprehensive details of factors that will challenge the growth of the metaverse market in travel and tourism industry vendors

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Metaverse Market In Travel And Tourism Industry Scope

Report Coverage

Details

Page number

120

Base year

2021

Forecast period

2022-2026

Growth momentum & CAGR

Accelerate at a CAGR of 26.01%

Market growth 2022-2026

$188.24 billion

Market structure

Fragmented

YoY growth (%)

25.34

Regional analysis

North America, Europe, APAC, South America, and Middle East and Africa

Performing market contribution

North America at 37%

Key consumer countries

US, Canada, China, Germany, and UK

Competitive landscape

Leading companies, competitive strategies, consumer engagement scope

Companies profiled

Accenture Plc, ALTERATION INDORUSSIA.COM, Ariva Digital, Infosys Ltd., LynKey International Ltd., Marriott International Inc., Mytaverse Inc., Powerbridge Technologies Co. Ltd., Qatar Airways Group, Queppelin, and Wilkins Avenue AR

Market Dynamics

Parent market analysis, Market growth inducers and obstacles, Fast-growing and slow-growing segment analysis, COVID-19 impact and future consumer dynamics, and market condition analysis for the forecast period.

Customization purview

If our report has not included the data that you are looking for, you can reach out to our analysts and get segments customized.

Table of Contents

1 Executive Summary

1.1 Market Overview 

Exhibit 01: Executive Summary – Chart on Market Overview
Exhibit 02: Executive Summary – Data Table on Market Overview
Exhibit 03: Executive Summary – Chart on Global Market Characteristics
Exhibit 04: Executive Summary – Chart on Market by Geography
Exhibit 05: Executive Summary – Chart on Market Segmentation by Application
Exhibit 06: Executive Summary – Chart on Incremental Growth
Exhibit 07: Executive Summary – Data Table on Incremental Growth
Exhibit 08: Executive Summary – Chart on Vendor Market Positioning

2 Market Landscape

2.1 Market ecosystem 

Exhibit 09: Parent market
Exhibit 10: Market Characteristics

3 Market Sizing

3.1 Market definition 

Exhibit 11: Offerings of vendors included in the market definition

3.2 Market segment analysis 

Exhibit 12: Market segments

3.3 Market size 2021

3.4 Market outlook: Forecast for 2021-2026 

Exhibit 13: Chart on Global – Market size and forecast 2021-2026 ($ million)
Exhibit 14: Data Table on Global – Market size and forecast 2021-2026 ($ million)
Exhibit 15: Chart on Global Market: Year-over-year growth 2021-2026 (%)
Exhibit 16: Data Table on Global Market: Year-over-year growth 2021-2026 (%)

4 Five Forces Analysis

4.1 Five forces summary 

Exhibit 17: Five forces analysis – Comparison between 2021 and 2026

4.2 Bargaining power of buyers 

Exhibit 18: Chart on Bargaining power of buyers – Impact of key factors 2021 and 2026

4.3 Bargaining power of suppliers 

Exhibit 19: Bargaining power of suppliers – Impact of key factors in 2021 and 2026

4.4 Threat of new entrants 

Exhibit 20: Threat of new entrants – Impact of key factors in 2021 and 2026

4.5 Threat of substitutes 

Exhibit 21: Threat of substitutes – Impact of key factors in 2021 and 2026

4.6 Threat of rivalry 

Exhibit 22: Threat of rivalry – Impact of key factors in 2021 and 2026

4.7 Market condition 

Exhibit 23: Chart on Market condition – Five forces 2021 and 2026

5 Market Segmentation by Application

5.1 Market segments 

Exhibit 24: Chart on Application – Market share 2021-2026 (%)
Exhibit 25: Data Table on Application – Market share 2021-2026 (%)

5.2 Comparison by Application 

Exhibit 26: Chart on Comparison by Application
Exhibit 27: Data Table on Comparison by Application

5.3 AR – Market size and forecast 2021-2026

Exhibit 28: Chart on AR – Market size and forecast 2021-2026 ($ million)
Exhibit 29: Data Table on AR – Market size and forecast 2021-2026 ($ million)
Exhibit 30: Chart on AR – Year-over-year growth 2021-2026 (%)
Exhibit 31: Data Table on AR – Year-over-year growth 2021-2026 (%)

5.4 Blockchain – Market size and forecast 2021-2026

Exhibit 32: Chart on Blockchain – Market size and forecast 2021-2026 ($ million)
Exhibit 33: Data Table on Blockchain – Market size and forecast 2021-2026 ($ million)
Exhibit 34: Chart on Blockchain – Year-over-year growth 2021-2026 (%)
Exhibit 35: Data Table on Blockchain – Year-over-year growth 2021-2026 (%)

5.5 VR – Market size and forecast 2021-2026

Exhibit 36: Chart on VR – Market size and forecast 2021-2026 ($ million)
Exhibit 37: Data Table on VR – Market size and forecast 2021-2026 ($ million)
Exhibit 38: Chart on VR – Year-over-year growth 2021-2026 (%)
Exhibit 39: Data Table on VR – Year-over-year growth 2021-2026 (%)

5.6 MR – Market size and forecast 2021-2026 

Exhibit 40: Chart on MR – Market size and forecast 2021-2026 ($ million)
Exhibit 41: Data Table on MR – Market size and forecast 2021-2026 ($ million)
Exhibit 42: Chart on MR – Year-over-year growth 2021-2026 (%)
Exhibit 43: Data Table on MR – Year-over-year growth 2021-2026 (%)

5.7 XR – Market size and forecast 2021-2026

Exhibit 44: Chart on XR – Market size and forecast 2021-2026 ($ million)
Exhibit 45: Data Table on XR – Market size and forecast 2021-2026 ($ million)
Exhibit 46: Chart on XR – Year-over-year growth 2021-2026 (%)
Exhibit 47: Data Table on XR – Year-over-year growth 2021-2026 (%)

5.8 Market opportunity by Application 

Exhibit 48: Market opportunity by Application ($ million)

6 Customer Landscape

6.1 Customer landscape overview 

Exhibit 49: Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria

7 Geographic Landscape

7.1 Geographic segmentation 

Exhibit 50: Chart on Market share by geography 2021-2026 (%)
Exhibit 51: Data Table on Market share by geography 2021-2026 (%)

7.2 Geographic comparison 

Exhibit 52: Chart on Geographic comparison
Exhibit 53: Data Table on Geographic comparison

7.3 North America – Market size and forecast 2021-2026

Exhibit 54: Chart on North America – Market size and forecast 2021-2026 ($ million)
Exhibit 55: Data Table on North America – Market size and forecast 2021-2026 ($ million)
Exhibit 56: Chart on North America – Year-over-year growth 2021-2026 (%)
Exhibit 57: Data Table on North America – Year-over-year growth 2021-2026 (%)

7.4 Europe – Market size and forecast 2021-2026

Exhibit 58: Chart on Europe – Market size and forecast 2021-2026 ($ million)
Exhibit 59: Data Table on Europe – Market size and forecast 2021-2026 ($ million)
Exhibit 60: Chart on Europe – Year-over-year growth 2021-2026 (%)
Exhibit 61: Data Table on Europe – Year-over-year growth 2021-2026 (%)

7.5 APAC – Market size and forecast 2021-2026

Exhibit 62: Chart on APAC – Market size and forecast 2021-2026 ($ million)
Exhibit 63: Data Table on APAC – Market size and forecast 2021-2026 ($ million)
Exhibit 64: Chart on APAC – Year-over-year growth 2021-2026 (%)
Exhibit 65: Data Table on APAC – Year-over-year growth 2021-2026 (%)

7.6 South America – Market size and forecast 2021-2026

Exhibit 66: Chart on South America – Market size and forecast 2021-2026 ($ million)
Exhibit 67: Data Table on South America – Market size and forecast 2021-2026 ($ million)
Exhibit 68: Chart on South America – Year-over-year growth 2021-2026 (%)
Exhibit 69: Data Table on South America – Year-over-year growth 2021-2026 (%)

7.7 Middle East and Africa – Market size and forecast 2021-2026 

Exhibit 70: Chart on Middle East and Africa – Market size and forecast 2021-2026 ($ million)
Exhibit 71: Data Table on Middle East and Africa – Market size and forecast 2021-2026 ($ million)
Exhibit 72: Chart on Middle East and Africa – Year-over-year growth 2021-2026 (%)
Exhibit 73: Data Table on Middle East and Africa – Year-over-year growth 2021-2026 (%)

7.8 US – Market size and forecast 2021-2026

Exhibit 74: Chart on US – Market size and forecast 2021-2026 ($ million)
Exhibit 75: Data Table on US – Market size and forecast 2021-2026 ($ million)
Exhibit 76: Chart on US – Year-over-year growth 2021-2026 (%)
Exhibit 77: Data Table on US – Year-over-year growth 2021-2026 (%)

7.9 China – Market size and forecast 2021-2026

Exhibit 78: Chart on China – Market size and forecast 2021-2026 ($ million)
Exhibit 79: Data Table on China – Market size and forecast 2021-2026 ($ million)
Exhibit 80: Chart on China – Year-over-year growth 2021-2026 (%)
Exhibit 81: Data Table on China – Year-over-year growth 2021-2026 (%)

7.10 Germany – Market size and forecast 2021-2026

Exhibit 82: Chart on Germany – Market size and forecast 2021-2026 ($ million)
Exhibit 83: Data Table on Germany – Market size and forecast 2021-2026 ($ million)
Exhibit 84: Chart on Germany – Year-over-year growth 2021-2026 (%)
Exhibit 85: Data Table on Germany – Year-over-year growth 2021-2026 (%)

7.11 Canada – Market size and forecast 2021-2026

Exhibit 86: Chart on Canada – Market size and forecast 2021-2026 ($ million)
Exhibit 87: Data Table on Canada – Market size and forecast 2021-2026 ($ million)
Exhibit 88: Chart on Canada – Year-over-year growth 2021-2026 (%)
Exhibit 89: Data Table on Canada – Year-over-year growth 2021-2026 (%)

7.12 UK – Market size and forecast 2021-2026

Exhibit 90: Chart on UK – Market size and forecast 2021-2026 ($ million)
Exhibit 91: Data Table on UK – Market size and forecast 2021-2026 ($ million)
Exhibit 92: Chart on UK – Year-over-year growth 2021-2026 (%)
Exhibit 93: Data Table on UK – Year-over-year growth 2021-2026 (%)

7.13 Market opportunity by geography 

Exhibit 94: Market opportunity by geography ($ million)

8 Drivers, Challenges, and Trends

8.1 Market drivers

8.2 Market challenges

8.3 Impact of drivers and challenges 

Exhibit 95: Impact of drivers and challenges in 2021 and 2026

8.4 Market trends

9 Vendor Landscape

9.1 Overview

9.2 Vendor landscape 

Exhibit 96: Overview on Criticality of inputs and Factors of differentiation

9.3 Landscape disruption 

Exhibit 97: Overview on factors of disruption

9.4 Industry risks 

Exhibit 98: Impact of key risks on business

10 Vendor Analysis

10.1 Vendors covered 

Exhibit 99: Vendors covered

10.2 Market positioning of vendors 

Exhibit 100: Matrix on vendor position and classification

10.3 Accenture Plc 

Exhibit 101: Accenture Plc – Overview
Exhibit 102: Accenture Plc – Business segments
Exhibit 103: Accenture Plc – Key news
Exhibit 104: Accenture Plc – Key offerings
Exhibit 105: Accenture Plc – Segment focus

10.4 Ariva Digital 

Exhibit 106: Ariva Digital – Overview
Exhibit 107: Ariva Digital – Product / Service
Exhibit 108: Ariva Digital – Key offerings

10.5 Infosys Ltd. 

Exhibit 109: Infosys Ltd. – Overview
Exhibit 110: Infosys Ltd. – Business segments
Exhibit 111: Infosys Ltd. – Key news
Exhibit 112: Infosys Ltd. – Key offerings
Exhibit 113: Infosys Ltd. – Segment focus

10.6 LynKey International Ltd. 

Exhibit 114: LynKey International Ltd. – Overview
Exhibit 115: LynKey International Ltd. – Product / Service
Exhibit 116: LynKey International Ltd. – Key offerings

10.7 Marriott International Inc. 

Exhibit 117: Marriott International Inc. – Overview
Exhibit 118: Marriott International Inc. – Business segments
Exhibit 119: Marriott International Inc. – Key offerings
Exhibit 120: Marriott International Inc. – Segment focus

10.8 Mytaverse Inc. 

Exhibit 121: Mytaverse Inc. – Overview
Exhibit 122: Mytaverse Inc. – Product / Service
Exhibit 123: Mytaverse Inc. – Key offerings

10.9 Powerbridge Technologies Co. Ltd. 

Exhibit 124: Powerbridge Technologies Co. Ltd. – Overview
Exhibit 125: Powerbridge Technologies Co. Ltd. – Product / Service
Exhibit 126: Powerbridge Technologies Co. Ltd. – Key offerings

10.10 Qatar Airways Group 

Exhibit 127: Qatar Airways Group – Overview
Exhibit 128: Qatar Airways Group – Product / Service
Exhibit 129: Qatar Airways Group – Key offerings

10.11 Queppelin 

Exhibit 130: Queppelin – Overview
Exhibit 131: Queppelin – Product / Service
Exhibit 132: Queppelin – Key offerings

10.12 Wilkins Avenue AR 

Exhibit 133: Wilkins Avenue AR – Overview
Exhibit 134: Wilkins Avenue AR – Product / Service
Exhibit 135: Wilkins Avenue AR – Key offerings

11 Appendix

11.1 Scope of the report

11.2 Inclusions and exclusions checklist 

Exhibit 136: Inclusions checklist
Exhibit 137: Exclusions checklist

11.3 Currency conversion rates for US$ 

Exhibit 138: Currency conversion rates for US$

11.4 Research methodology 

Exhibit 139: Research methodology
Exhibit 140: Validation techniques employed for market sizing
Exhibit 141: Information sources

11.5 List of abbreviations 

Exhibit 142: List of abbreviations

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