When the first visitors line up on camping chairs in front of the M 118 at 8 a.m. and the queue has grown to 150 meters two hours later by the time sales start, then it’s finally that time again: Opel sales to employees have ended Saturday (July 1) invited to the Family & Friends Day, the popular sales event with exclusive benefits and an exciting supporting program.
7,000 visitors, including many current and former employees, flocked to the site in Rüsselsheim. “The principle ‘We at Opel drive Opel’ has always been part of our self-image,” says Personnel and Labor Director Ralph Wangemann, who insisted on attending the event together with many other members of management. “Today’s sale is a great way to share attractive offers with family and friends.”
“The principle ‘We at Opel drive Opel’ has always been part of our self-image.”
With attention to detail: “Sales to employees” invited to the Family & Friends Day all about the M118.
Big family outing: Hans-Joachim Hinkel (back left) brought his loved ones with him. And sister-in-law Annette Peth (right) couldn’t resist – soon she’ll be out and about in a mocha.
Simply a wow offer: Ana and Erik went on a shopping spree – equipped with the power of attorney from fellow Opel employees. They struck at the Corsa.
Chilling vibes: DJs Adoni (photo) & Stuff provided the right beat.
Colleague Hans-Joachim Hinkel invited his family to a trip to Mainzer Strasse. And it doesn’t take long before his sister-in-law Annette Peth strikes: it should be a mocha for her, in carbon black. Because not only on the day of the sales event applies: Every current and former Opel member not only benefits from the conditions themselves, but can also quickly help friends and acquaintances to get a vehicle from the current model range. “The opportunity to be able to pass my employee benefits on to family and friends is simply great,” says Hans-Joachim Hinkel. And on Saturday there was another three percent special discount in addition to the normal employee discount.
Traveled specially from Hamburg
With such conditions, a long journey is worthwhile. Petra and Ralph Butzloff came all the way from Hamburg at the invitation of their friends Jürgen and Anja Ellner. The wow offer for the Corsa was just too tempting. “We even postponed our vacation by a few days,” says Petra Butzloff. Instead of a beach chair, there was the small car bestseller with a price advantage of 35 percent compared to the recommended price and at the end of the successful excursion waffles and coffee specialties for everyone. And because the employee conditions also apply to himself, of course, Jürgen Ellner also leased a Corsa himself.
“The opportunity to be able to pass on my employee benefits is just great!”
Queuing for a test drive with the new Astra: 300 visitors alone took the opportunity to extensively test the compact class bestseller.
The sales team is in top form: from 10:00 a.m. to 3:00 p.m., the colleagues held countless sales and consultation meetings.
Torsten Moos and his son Lennox have not only been big Astra fans since the test drive.
“It’s good when you have friends at Opel!” says Ana with a laugh and poses with Erik at a Corsa GS Line in jade white. She just allowed herself that. “Even if my friends didn’t have time to come with me today – a power of attorney is enough,” she says. She is very excited about her new one: “It’s my first Opel!”
Test Astra up and down
The colleagues from sales to employees are in top form. Supported by Opel trainees, they conduct hundreds of consultation and sales talks. As the queue of buyers slowly decreases, the next one is already forming. Astra, Astra Sports Tourer and Astra GSe are available for test drives. 300 visitors took the opportunity to extensively test the compact class bestseller – some lined up three times.
“Dad, I’ll also give my pocket money for the Astra!”
Group photo with the Rocks e-XTREME: Numerous representatives of the Opel management team also attended the Family and Friends Day.
Making a mess is expressly desired: Jan decorates the Opel Crossland with lots of fun and blue dots.
Corsa in a double pack: Jürgen and Anja Ellner (front) have signed a leasing contract for the small bestseller. Her friends Petra and Ralph Butzloff, who came all the way from Hamburg, bought a Corsa.
Colleague Torsten Moos is a big fan of the new Astra. And after the test drive at the latest, his son Lennox is too: “Dad, if you take him, I’ll give my pocket money too!” Sandra Ketter-Bauer and Julius Bauer have already arrived in an Astra Hybrid. But there should be a little more – mother and son have the Astra “Grand Sport electric” in mind. “The sporty tuning, 225 hp system output, the driving experience – simply great!” says Sandra Ketter-Bauer.
Corsa Electric introduces itself
The supporting program also ensures enthusiastic faces: Nine generations of Kadett and Astra from the Opel Classic Collection stand guard, the concept vehicle Rocks e-XTREME celebrates its public premiere in Rüsselsheim, as does the new edition of the small car bestseller, the Corsa Electric with Opel Vizor Rear styling and upgraded battery.
“The sporty tuning, the driving experience of the Astra GSe – simply great!”
Extensive catering offer: In addition to pizza, Far Eastern dishes from the Asian wok and burgers, there were also coffee specialties from the Ehrlich coffee house.
May it be a little bit more? And whether! Sandra Ketter-Bauer and her son Julias Bauer love the 225 hp system performance of the Astra GSe.
Strong team performance: The colleagues from “Sales to employees” (in white shirts) mastered the successful sales day with the support of trainees (in black shirts).
When painting Opel Crossland models, spills are expressly desired. Two DJs, a photo box, the N’eis ice cream stand and specialties from Kaffee-Ehrlich – the team from sales to employees ensured a successful sales day with great attention to detail. “My thanks go to everyone involved who helped make the Family & Friends Day a success – you guys are great!” says Corinna Schäfer, Head of Sales to Employees.
[embedded content]
How it works: The Family & Friends mode is valid 365 days of the year. More information at wir-Fahren-opel.de
July 2023
Photos: Axel Wierdemann