Securement of Strategic Alignment with Disney World and MALIN + GOETZ, Expansion of Partnership with Beverage Alcohol Juggernaut Diageo and more…
NEW YORK, Aug. 8, 2023 /PRNewswire/ — Social Hour, leading luxury ready-to-drink cocktail company that captures the allure of a craft cocktail bar at home, is pleased to announce notable traction and success across various parts of the business since the start of 2023.
Continued Expansion at Walt Disney World Resort
- Social Hour Cocktails (SHC) premiered at Walt Disney World in May of 2022 at D-LUXE Burger restaurant at Disney Springs. Since then, availability has expanded to the outdoor bars and beverage carts throughout the property.
- In the Summer of 2023, Social Hour Cocktails were introduced into an additional eight hotel outlets. Guests can now purchase SHC at resorts such as Disney’s Art of Animation, Caribbean Beach Resort, and Disney’s BoardWalk, amongst others.
Expansion of Partnership with Diageo
- Expanded partnership with Diageo with the latest July launch of the Bourbon Smash made with the new award-winning George Dickel Bourbon, featuring 8-year-old bourbon, notes of fresh mint and meyer lemon
- The George Dickel Bourbon Smash was recently ranked the top #1 canned whiskey cocktail via Tasting Table online: https://www.tastingtable.com/1353876/canned-whiskey-cocktailed-ranked-worst-best/
- Plans to re-release Harvest Whiskey Sour in fall 2023
Exclusive Cocktail Partner of the Jazz Age Lawn Party
- Exclusive cocktail partner of the Jazz Age Lawn Party taking place throughout the summer with over 4,000 guests in attendance per day
- This summer marks the 3rd year in a row Social Hour has been the beverage partner of record for the event
- Successful initial weekend on June 10th and 11th
- Second weekend upcoming August 12th and 13th
Exclusive Cocktail Partner of MALIN + GOETZ
- Exclusive cocktail partner of MALIN + GOETZ as of July
- MALIN + GOETZ has begun introducing Winedown Wednesdays serving the Social Hour Pacific Spritz at all 14 retail locations across NYC, LA, and SF
- This partnership marks Social Hour’s first expansion into CA
To learn more visit www.socialhourcocktails.com or visit our Instagram.
Communications Contact
Taylor Foxman
The Industry Collective
[email protected]
Company Contact
Tom Macy
Co-Founder / CEO
[email protected]
SOURCE Social Hour
