Hyundai Motor Group Rolls Out Art Cars in Paris, Supporting Busan’s Bid to Host 2030 World Expo
Hyundai Motor Group Rolls Out Art Cars in Paris, Supporting Busan’s Bid to Host 2030 World Expo
Ten specially designed art cars on display during the Busan Expo Symposium and K-Pop concert in Paris, the home of the Bureau International des Expositions
All-electric models, including Hyundai Motor’s IONIQ 5 and the Kia EV6, selected for campaign to demonstrate Busan’s commitment to carbon neutrality
Art cars created in collaboration with Korean graffiti artist ‘JAY FLOW’ displayed at iconic Paris landmarks including Eiffel Tower, and Louvre Museum
SEOUL, South Korea and PARIS, Oct. 5, 2023 /PRNewswire/ — Hyundai Motor Group (the Group) today announced its campaign to promote the South Korean city of Busan’s bid to host the 2030 World Expo by displaying specially designed art cars in Paris, France, where the Bureau International des Expositions (BIE) is headquartered.
Hyundai Motor Group Rolls Out Art Cars in Paris, Supporting Busan’s Bid to Host 2030 World Expo
Hyundai Motor Group Rolls Out Art Cars in Paris, Supporting Busan’s Bid to Host 2030 World Expo
Hyundai Motor Group Rolls Out Art Cars in Paris, Supporting Busan’s Bid to Host 2030 World Expo
Hyundai Motor Group Rolls Out Art Cars in Paris, Supporting Busan’s Bid to Host 2030 World Expo
The campaign continues the Group’s global support for Busan’s bid, this time for the Busan Expo Symposium and K-Pop concert in Paris from October 9–15. To emphasize Busan’s commitment to hosting a carbon-neutral World Expo, the Group is providing the Korean delegation with 10 art cars, including two all-electric models, Hyundai Motor’s IONIQ 5 and the Kia EV6.
During the campaign in Paris, the art cars will be exhibited around the famous locations in Paris, such as the Eiffel Tower and the Louvre Museum. The campaign will help strengthen Busan’s appeal as a candidate city for the 2030 World Expo to key officials from BIE member countries and tourists from around the world.
The symposium will showcase the city’s diverse strengths and capabilities as well as the proposed themes to BIE member countries before the vote to decide the host city for the 2030 World Expo at the end of November.
– End –
About Hyundai Motor Group
Hyundai Motor Group is a global enterprise that has created a value chain based on mobility, steel and construction, as well as logistics, finance, IT and service. With about 250,000 employees worldwide, the Group’s mobility brands include Hyundai, Kia and Genesis. Armed with creative thinking, cooperative communication and the will to take on any challenges, we strive to create a better future for all.
More information about Hyundai Motor Group can be found at:
Sign up to get PRN’s top stories and curated news delivered to your inbox weekly!
Thank you for subscribing!
By signing up you agree to receive content from us. Our newsletters contain tracking pixels to help us deliver unique content based on each subscriber’s engagement and interests. For more information on how we will use your data to ensure we send you relevant content please visit our PRN Consumer Newsletter Privacy Notice. You can withdraw your consent at any time in the footer of every email you’ll receive.Mit Ihrer Anmeldung erklären Sie sich damit einverstanden, Inhalte von uns zu erhalten. Unsere Newsletter enthalten Zählpixel, die die Lieferung einzigartiger Inhalte in Bezug auf das Abonnement und die Interessen der einzelnen Abonnenten ermöglichen. Weitere Informationen über die Verwendung Ihrer Daten im Hinblick auf die Zusendung von relevanten Inhalten, finden Sie in unserer PRN Consumer Newsletter Privacy Notice. Ihre Zustimmung können Sie jederzeit in der Fußzeile jeder erhaltenen E-Mail widerrufen.En vous inscrivant à la newsletter, vous consentez à la réception de contenus de notre part. Notre newsletter contient des pixels espions nous permettant la fourniture à chaque abonné, d’un contenu unique en lien avec ses souscriptions et intérêts. Pour de plus amples informations sur l’utilisation faite de vos données en vue de l’envoi des contenus concernés, nous vous invitons à consulter la politique de confidentialité disponible à partir du lien suivant PRN Consumer Newsletter Privacy Notice. Vous pouvez à tout moment revenir sur votre consentement par le biais des informations situées au bas de chaque e-mail reçu.Регистрирайки се, Вие се съгласявате да получавате информационно съдържание от нас. Нашите бюлетини съдържат проследяващи пиксели, които ни помагат да предоставяме уникално съдържание въз основа на ангажираността и интересите на всеки абонат. За повече информация относно начина, по който ще използваме Вашите данни, за да гарантираме, че Ви изпращаме подходящо съдържание, моля, направете справка с нашето Уведомление за поверителност на потребителския бюлетин на PRN. Можете да оттеглите съгласието си по всяко време в долния колонтитул на всеки от имейлите, които ще получите.
