April 2, 2024
2024
2023
% change
First quarter (Jan. – Mar.) total sales (units)
252,735
235,818
7.2%
Nissan Division sales
238,831
220,061
8.5%
INFINITI sales*
13,904
15,757
-11.8%
Calendar year 2024 total sales (units)
252,735
235,818
7.2%
Nissan Division sales
238,831
220,061
8.5%
INFINITI sales*
13,904
15,757
-11.8%
NASHVILLE, Tenn. – Nissan Group announced total U.S. first quarter (January through March) sales for 2024 of 252,735 units, an increase of 7.2% versus the prior year.
Nissan Division first quarter 2024 highlights:
Sales of the Sentra sedan were up 78% year-over-year for the quarter.
Sales of the Ariya electric crossover were up 44.8% year-over-year for the quarter.
Sales of the Z sports car were up 44% year-over-year for the quarter.
Sales of the Rogue crossover were up 18.7% year-over-year for the quarter.
*INFINITI sales total included for reference. For more information on INFINITI’s third-quarter sales performance, please visit INFINITINews.com.
NOTE: To ensure consistency in global sales reporting, Nissan North America calculates quarterly variances on a straight-percentage basis, unadjusted for the number of selling days. First quarter 2024 had 77 selling days and first quarter 2023 had 75 selling days.
NISSAN DIVISION
Qtr: Jan-24 to Mar-24
Qtr: Jan-23 to Mar-23
Quarterly
Quarterly
CYTD
CYTD
CY
CY2024
CY2023
% chg (units)
% chg (DSR)
2024
2023
% chg
Nissan Division Total
238,831
220,061
8.5
5.7
238,831
220,061
8.5
Versa
7,474
3,901
91.6
86.6
7,474
3,901
91.6
Sentra
40,081
22,517
78.0
73.4
40,081
22,517
78.0
Altima
28,583
32,832
-12.9
-15.2
28,583
32,832
-12.9
Maxima
529
2,207
-76.0
-76.7
529
2,207
-76.0
LEAF
1,142
2,354
-51.5
-52.7
1,142
2,354
-51.5
Juke
0
0
N.A.
N.A.
0
0
N.A.
Z
671
466
44.0
40.3
671
466
44.0
GT-R
77
143
-46.2
-47.6
77
143
-46.2
Total Car
78,557
64,420
21.9
18.8
78,557
64,420
21.9
Kicks
13,724
11,832
16.0
13.0
13,724
11,832
16.0
Frontier
19,744
16,926
16.6
13.6
19,744
16,926
16.6
Titan
4,145
4,038
2.6
0.0
4,145
4,038
2.6
Xterra
0
0
N.A.
N.A.
0
0
N.A.
Pathfinder
19,012
23,770
-20.0
-22.1
19,012
23,770
-20.0
Armada
3,977
7,272
-45.3
-46.7
3,977
7,272
-45.3
Rogue
90,804
76,499
18.7
15.6
90,804
76,499
18.7
Ariya
4,142
2,860
44.8
41.1
4,142
2,860
44.8
Murano
4,726
12,444
-62.0
-63.0
4,726
12,444
-62.0
NV
0
0
N.A.
N.A.
0
0
N.A.
NV200
0
0
N.A.
N.A.
0
0
N.A.
Total Truck
160,274
155,641
3.0
0.3
160,274
155,641
3.0
North American produced
198,025
178,443
11.0
8.1
198,025
178,443
11.0
Car
77,809
63,811
21.9
18.8
77,809
63,811
21.9
Truck
120,216
114,632
4.9
2.1
120,216
114,632
4.9
Import
40,806
41,618
-2.0
-4.5
40,806
41,618
-2.0
Car
748
609
22.8
19.6
748
609
22.8
Truck
40,058
41,009
-2.3
-4.9
40,058
41,009
-2.3
INFINITI
Qtr: Jan-24 to Mar-24
Qtr: Jan-23 to Mar-23
Quarterly
Quarterly
CYTD
CYTD
CYTD
CY2024
CY2023
% chg (units)
% chg (DSR)
2024
2023
% chg
Infiniti Division Total
13,904
15,757
-11.8
-14.1
13,904
15,757
-11.8
Infiniti Q50
1,397
1,366
2.3
-0.4
1,397
1,366
2.3
Infiniti Q60
37
374
-90.1
-90.4
37
374
-90.1
Infiniti Q70
0
0
N.A.
N.A.
0
0
N.A.
Infiniti QX30
0
0
N.A.
N.A.
0
0
N.A.
Infiniti QX50
2,569
2,330
10.3
7.4
2,569
2,330
10.3
Infiniti QX55
1,095
1,365
-19.8
-21.9
1,095
1,365
-19.8
Infiniti QX60
6,333
7,139
-11.3
-13.6
6,333
7,139
-11.3
Infiniti QX70
0
0
N.A.
N.A.
0
0
N.A.
Infiniti QX80
2,473
3,183
-22.3
-24.3
2,473
3,183
-22.3
Total Car
1,434
1,740
-17.6
-19.7
1,434
1,740
-17.6
Total Truck
12,470
14,017
-11.0
-13.3
12,470
14,017
-11.0
NISSAN GROUP
Qtr: Jan-24 to Mar-24
Qtr: Jan-23 to Mar-23
Quarterly
Quarterly
CYTD
CYTD
CYTD
CY2024
CY2023
% chg (units)
% chg (DSR)
2024
2023
% chg
TOTAL VEHICLE
252,735
235,818
7.2
4.4
252,735
235,818
7.2
Total Car
79,991
66,160
20.9
17.8
79,991
66,160
20.9
Total Truck
172,744
169,658
1.8
-0.8
172,744
169,658
1.8
Selling days
77
75
77
75
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