AdCellerant makes quality digital marketing accessible to every business.
DENVER, July 23, 2024 /PRNewswire/ — AdCellerant, a leading provider of digital advertising solutions, is proud to announce the release of its latest whitepaper, The New Era of Retail Beyond Shopping, offering valuable insights into the evolving retail landscape. The whitepaper dives into significant changes in consumer behavior, the impact of technological advancements, and strategic approaches for small retail businesses to thrive in today’s competitive market.
Adapting to a seismic shift in retail
The retail industry has undergone a seismic shift in recent years, driven by changes in how people shop, technological advancements, and economic fluctuations. This whitepaper highlights the importance of understanding emerging trends such as experiential buying, price sensitivity, and brand disloyalty. The focus is no longer solely on transactions, but on the overall experience, value, and emotional connection a brand can offer its customers.
“It’s hard to overstate just how much potential there is for retail industry advertising in Q4. Most make the mistake of thinking about companies like Walmart and Amazon when they think about “retail.” Still, the beating heart of retail are those medium- and small-sized businesses in your backyard,” said Jeremy Enders, Manager of Training at AdCellerant. “They’ve got great, custom-tailored offerings that are perfect for that niche but rabidly enthusiastic audience. The trick is to get their brand in front of these ideal audiences, and that’s where savvy digital advertising is an absolute game-changer for these retailers.”
About AdCellerant
AdCellerant partners with media companies and agencies to provide businesses access to high-quality digital marketing technology and solutions. Focused on generating results and growth for businesses of all sizes, AdCellerant offers best-in-class technology and software, award-winning customer service, expert education, and exceptional operational support to ensure customer campaign performance.
Leveraging proprietary technology Ui.Marketing, AdCellerant effectively connects businesses with their ideal customers at the right time. Harnessing an easy-to-use and nimble advertising tool, users can manage the entire buyer’s journey, from quick and accurate comprehensive proposal creation to campaign launch and campaign performance, all within a single platform.
For more information or to book a demo, visit https://adcellerant.com/book-a-demo/
Contact Information: Meghan Brito | Senior Vice President, Marketing | [email protected]
SOURCE AdCellerant LLC
