Canon RF 28-70mm F2.8 IS STM Lens, Lightest & Smallest RF Zoom; YouTube First Look Video, Preorder RF 28-70mm F2.8 IS STM Lens at B&H

Canon RF 28-70mm f/2.8 IS STM Lens

https://www.bhphotovideo.com/c/product/1852753-REG/canon_6535c002_rf_28_70mm_f_2_8_is.html 

Key Features

  • Full-Frame | f/2.8 to f/22
  • Compact & Fast Standard Zoom
  • Stepper Motor (STM) Autofocus
  • Optical Image Stabilizer
  • Collapsible Design
  • Customizable Control Ring
  • Two UD and Two Aspherical Elements
  • Super Spectra Coating (SSC)
  • Rounded 9-Blade Diaphragm

The lens’ optical design reduces its footprint while promoting high-quality imaging across the frame. Canon achieves this through two ultra-low dispersion elements, including one at the front of the lens, to correct chromatic aberrations and consolidate the lens’ center of gravity, along with two aspherical lenses that promote sharpness and suppress various aberrations. Canon also leverages electronic distortion correction to ensure edge-to-edge image quality. The lens’ bright f/2.8 maximum aperture affords a rich bokeh throughout the entire zoom range, while a minimum focusing distance of 9.4″ is possible with manual focus at the wide end.

The autofocus design uses a leadscrew-type STM focusing motor to achieve the heights of speed and accuracy possible with Dual Pixel CMOS AF on compatible EOS R-series cameras. The motor is quiet, and Canon says the lens should exhibit minimal focus breathing when moving throughout the zoom range while shooting video.

Another area where Canon has made significant strides with the RF 28-70mm f/2.8 IS STM lens is in optical image stabilization. The company completely redesigned the OIS unit for this lens, making it smaller to lighten the overall bodyweight while still affording 5.5 stops of correction. When used in conjunction with a compatible EOS R-series camera, that number jumps to 7.5 stops in the center of the frame and 7 stops in the corners.

The somewhat niche 28-70mm zoom lens has long been a Canon specialty. The company fielded a similar EF-L lens from 1993 to 2002 and introduced an extra-bright and extra-bulky f/2 version when it launched the RF mount back in 2018. This latest iteration shows just how far lens design has come in the last 30 years, bringing the bodyweight down to 1.1 lb while introducing state-of-the-art autofocus and image stabilization capabilities.

Finally, much like its EF-L ancestor, Canon built the RF 28-70mm f/2.8 IS STM lens to be dust and weather resistant with a high threshold for durability.

YouTube first look Canon RF 28-70mm f/2.8 IS STM lens

https://youtu.be/ZollqvcZRv8 

Learn All about the new Canon RF 28-70mm f/2.8 IS STM lens at Explora

https://www.bhphotovideo.com/explora/videos/photography/canon-announces-new-28-70mm-f28-lens-its-smallest-rf-zoom

About B&H Photo Video

As the world’s largest source of photography, video, and audio equipment, as well as computers, drones, and home and portable entertainment, B&H is known worldwide for its attentive, knowledgeable product experts and excellent customer service, including fast, reliable shipping. B&H has been satisfying customers worldwide for over 50 years. 

Visitors to the website can access a variety of educational videos and enlightening articles. The B&H YouTube Channel has an unmatched wealth of educational content. Our entertaining and informative videos feature product overviews from our in-house specialists. You can view the B&H Event Space presentations from many of the world’s foremost experts and interviews with some of technology’s most dynamic personalities. Tap into this exciting resource by subscribing to the B&H YouTube Channel here. In addition to videos, the B&H Explora blog presents new product announcements, gear reviews, helpful guides, and tech news written by product experts and industry professionals, as well as our award-winning podcasts.

When you’re in Manhattan, take a tour of the B&H Photo Electronics and camera store, located at 420 Ninth Avenue. The techno-carousel spins all year round at the counters and kiosks at B&H. With thousands of products on display, the B&H Photo SuperStore is the place to test-drive and compare all the latest gear.

The B&H Payboo Credit Card offers the industry’s best instant savings and special financing, subject to credit approval. Visit B&H’s Payboo Page to learn more and apply.

Contact Information
Geoffrey Ngai

B&H Photo Video

212-615-8820

https://www.bhphotovideo.com/ 

SOURCE B&H Photo


Go to Source