Sport Nutrition Market to Reach $82.35 Billion by 2031 – Exclusive Report by Meticulous Research®

REDDING, Calif., Nov. 27, 2024 /PRNewswire/ — According to a new market research report titled, ‘Sports Nutrition Market Size, Share, Forecast, & Trends Analysis by Type (Sport Supplement {Protein Supplement, Vitamins}, Drinks, Food), Formulation (Powder, Liquid), End User (Athletes), Distribution Channel (Off-trade, On-trade)—Global Forecast to 2031,’

The sport nutrition market is expected to reach $82.35 billion by 2031, at a CAGR of 8.3% from 2024 to 2031.

Sports Nutrition Market Size, Share & Trends Report, 2031

The growth of this market is driven by the increasing number of product launches, the increasing number of fitness enthusiasts, the rising prevalence of chronic diseases, and increasing health expenditures. However, the high cost of sports nutrition products and regulatory complexities restrain this market’s growth.

Additionally, the rising demand for plant-based nutrition products, growing promotional activities by fitness influencers, and the proliferation of online retail platforms are expected to create significant growth opportunities for market players. Moreover, increasing awareness of health and wellness, along with the growing adoption of clean-label products, are prominent trends in the sports nutrition market.

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Key Players:

Some of the major players profiled in this report are Nestlé S.A (Switzerland), Iovate Health Sciences International Inc. (Canada), MusclePharm (U.S.), Abbott Laboratories Inc. (U.S.), GNC Holdings, LLC (U.S.), The Coca-Cola Company (U.S.), Arla Foods Ingredients Group P/S (Denmark), Glanbia PLC (Ireland), Clif Bar & Company (U.S.), PepsiCo Inc. (U.S.), Otsuka Holdings Co., Ltd. (Japan), Post Holdings, Inc. (U.S.), Cardiff Sports Nutrition (U.K.), Quest Nutrition (U.S.), BioTech USA Kft. (U.S.), and Ultimate Nutrition Inc. (U.S.).

The global sport nutrition market is segmented by type (Sports Supplements {Protein Supplements [Conventional Protein and Plant-based Protein], Vitamins, Minerals {Calcium, Iron, Potassium, Magnesium, and Zinc}, Amino Acids {BCAA, Creatine, Arginine, Glutamine, and Other Amino Acids}, Probiotics, Omega -3 Fatty Acids, Carbohydrates {Maltodextrin, Dextrose, Waxy Maize, and Karbolyn}, Detox Supplements, Electrolytes, and Other Sport Supplements}, Sports Drinks {Isotonic, Hypotonic, and Hypertonic}, Sports Foods {Protein Bars, Energy Bars, and Other Sports Food, Meal Replacement Products, and Weight Loss Product), formulation (Tablets, Capsules, Powder, Softgels, Liquid, and others); end use (Athletes, Bodybuilders, Recreational Users, and Lifestyle Users); distribution channel (Off-trade { Supermarkets & Hypermarkets, Convenience Stores, E-commerce, Specialty Stores, and Other Distribution Channels} and On-trade {Food Service, Vending, and Others); and geography (North America, Europe, Asia-Pacific, Latin America, and the Middle East & Africa). This study also evaluates industry competitors and analyzes the regional and country-level markets.

Sport Nutrition Industry Overview: Latest Developments from Key Industry Players

In March 2024, Rawvelo Limited (U.K.) expanded its presence in Australia by establishing new distribution channels, including a partnership with Aid Station Pty Ltd, a local sports nutrition store, to facilitate localized distribution.
In February 2024, Herbalife Ltd. (U.S.) launched the Herbalife GLP-1 Nutrition Companion, a new range of food and supplement products tailored to support the nutritional needs of individuals using GLP-1 and other weight-loss medications.
In May 2023, Pure Nutrition (India) launched a new sports nutrition range that includes whey blend, mass gainer, creatine, BCAA, pre-workout, and EAA powders.
In July 2023, Myprotein (U.K.), an online sports nutrition brand, launched three new products aimed at Indian consumers, focusing on the Clear Whey, Pre-workout, and Keventers verticals.

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Key Findings in the Sport Nutrition Market Study:

By type, the weight loss product segment is expected to register the highest CAGR during the forecast period of 2024–2031. This segment’s growth is driven by factors such as increased consumer awareness of weight management, the rising prevalence of obesity, and the growing demand for supplements that enhance metabolism and promote fat burning. Additionally, the increasing popularity of fitness regimens and active lifestyles, along with the growth of online shopping platforms, are expected to further support the segment’s growth during the forecast period.

By formulation, in 2024, the powder segment is expected to account for the largest share of sport nutrition market. This segment’s large market share is driven by factors such as extended shelf life, consistency of ingredients, and ease of handling and consumption. Furthermore, powder formulations, particularly protein powders, are becoming increasingly popular among consumers looking to enhance their bodies and build muscle as part of their personalized nutrition plans. Powders offer the flexibility to adjust serving sizes and can be combined with other ingredients to create shakes and concentrated nutritional sources that boost energy levels and optimize nutrient delivery.

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By end user, the lifestyle users segment is expected to register the highest CAGR during the forecast period of 2024–2031. This segment’s growth is driven by factors such as the increasing consumer base focused on maintaining an active and balanced lifestyle, growing health & wellness trends, and increasing awareness of the importance of nutrition for overall well-being. Furthermore, social media and fitness influencers are promoting sports nutrition products tailored to lifestyle users, particularly in developing countries, which is driving product awareness. As sports nutrition products offer more targeted and functional benefits that align with consumers’ increasingly active lifestyles, they are gaining popularity among lifestyle users over more general nutritional products. This trend is expected to further fuel the market’s growth throughout the forecast period.

By distribution channel, the on-trade segment is anticipated to record the highest CAGR during the forecast period of 2024–2031. This segment’s growth is primarily driven by the increasing number of gyms, fitness centers, and health clubs offering sports nutrition products directly to consumers. Additionally, the rise in on-premise consumption, including health-focused cafes, sports bars, and wellness centers, is boosting demand for sports nutrition products in these settings.

Among the regions studied in this report, Asia-Pacific is poised to record the highest CAGR of 9.2% during the forecast period of 2024–2031. The growth of this regional market is driven by several factors, including changing lifestyles due to urbanization, increasing consumer spending on wellness and health products, and rising awareness of the benefits of dietary supplements. Additionally, the increasing number of gyms and fitness centers and the growing popularity of sports drinks, particularly among the younger population in the region, reflects a shift in consumer priorities towards healthier, more active lifestyles. The expansion of key market players’ operations in Asia-Pacific, coupled with the rapid growth of e-commerce and online retail platforms, is expected to further drive the market’s growth in the region.

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Scope of the Report:

Sport Nutrition Market Assessment—by Type

Sports Supplements
Protein Supplements
Conventional Protein

Whey Protein

Whey Protein Isolate
Whey Protein Concentrate
Whey Protein Hydrolysate

Egg Protein
Other Conventional Protein

Plant-based Protein

Pea Protein
Soy Protein
Rice Protein
Hemp Protein
Quinoa Protein
Other Plant-based Protein

Vitamins
Minerals
Calcium
Iron
Potassium
Magnesium
Zinc
Amino Acids
BCAA
Creatine
Arginine
Glutamine
Other Amino Acids
Probiotics
Omega -3 Fatty Acids
Carbohydrates
Maltodextrin
Dextrose
Waxy Maize
Karbolyn
Detox Supplements
Electrolytes
Other Sport Supplements
Sports Drinks
Isotonic
Hypotonic
Hypertonic
Sports Foods
Protein Bars
Energy Bars
Other Sports Food
Meal Replacement Products
Weight Loss Product

Sport Nutrition Market Assessment—by Formulation

Tablets
Capsules
Powder
Softgels
Liquid
Others

Sport Nutrition Market, by End User

Athletes
Bodybuilders
Recreational Users
Lifestyle Users

Sport Nutrition Market Assessment—by Distribution Channel

Business-to-Business Channel (B2B)
Business-to-Consumer Channel (B2C)
Offline
Online

Sport Nutrition Market Assessment—by Geography

North America

U.S.
Canada

Europe

U.K.
Germany
France
Spain
Italy
Netherlands
Belgium
Rest of Europe

Asia-Pacific

China
Japan
India
Australia
South Korea
Singapore
Indonesia
Rest of Asia-Pacific

Latin America

Brazil
Mexico
Argentina
Rest of Latin America

Middle East & Africa

Saudi Arabia
South Africa
UAE
Rest of Middle East & Africa

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Functional Ingredients Market by Type (Vitamins, Proteins and Amino Acid, Probiotics), Source (Natural), and Application (Food and Beverage [Dairy Products, Bakery & Confectionery, Energy Drinks], Pharmaceuticals, Animal Nutrition) – Global Forecast to 2030 – https://www.meticulousresearch.com/product/functional-ingredients-market-5645

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Sports Nutrition Market Research Summary

Particulars	Details
Number of Pages	200
Format	PDF
Forecast Period	2024–2031
Base Year	2024
CAGR (Value)	8.3 %
Market Size (Value)	USD 82.35 Billion by 2031
Segments Covered	By Type Sports Supplements Protein Supplements Conventional Protein Whey Protein (Whey Protein Isolate, Whey Protein Concentrate, Whey Protein Hydrolysate) Egg Protein Other Conventional Protein Plant-based Protein Pea Protein Soy Protein Rice Protein Hemp Protein Quinoa Protein Other Plant-based Protein Vitamins Minerals Calcium Iron Potassium Magnesium Zinc Amino Acids BCAA Creatine Arginine Glutamine Other Amino Acids Probiotics Omega-3 Fatty Acids Carbohydrates Maltodextrin Dextrose Waxy Maize Karbolyn Detox Supplements Electrolytes Other Sport Supplements Sports Drinks Isotonic Hypotonic Hypertonic Sports Foods Protein Bars Energy Bars Other Sports Food Meal Replacement Products Weight Loss Product By Formulation Tablets Capsules Powder Softgels Liquid Others By End User Athletes Bodybuilders Recreational Users Lifestyle Users By Distribution Channel Off-trade Supermarkets & Hypermarkets Convenience Stores E-commerce Specialty Stores Other Distribution Channels On-trade Food Service Vending Others
Countries Covered	North America (U.S., Canada), Europe (U.K., Germany, France, Spain, Italy, Netherlands, Belgium, and Rest of Europe), Asia-Pacific (China, Japan, India, Australia, South Korea, Singapore, Indonesia, and Rest of Asia-Pacific), Latin America (Brazil, Mexico, Argentina, and Rest of Latin America), and the Middle East & Africa (Saudi Arabia, South Africa, UAE, and Rest of Middle East & Africa)
Key Companies	Nestlé S.A (Switzerland), Iovate Health Sciences International Inc. (Canada), MusclePharm (U.S.), Abbott Laboratories Inc. (U.S.), GNC Holdings, LLC (U.S.), The Coca-Cola Company (U.S.), Arla Foods Ingredients Group P/S (Denmark), Glanbia PLC (Ireland), Clif Bar & Company (U.S.), PepsiCo Inc. (U.S.), Otsuka Holdings Co., Ltd. (Japan), Post Holdings, Inc. (U.S.), Cardiff Sports Nutrition (U.K.), Quest Nutrition (U.S.), BioTech USA Kft. (U.S.), and Ultimate Nutrition Inc. (U.S.)