Jutta Lapp puts her pony aside: “See, I wear the Opel flash on my forehead!” Even if there is nothing to be seen-the message is clear: Jutta Lapp lives and loves the brand. And that since in 1981 she started her training as an office clerk-“at that time there was no name for the merchant”-in the Opel dealership. As an assistant to the management, she is not only the good soul of the company at the Gießen headquarters of “Autohaus Nau”. The company also includes the locations in Marburg, Friedberg, Butzbach, Stadtallendorf and Wetzlar.
And this is exactly what Timo Peil has all visited today. “A matter of honor,” says the managing director. Because: The traditional start of the season at Opel is a compulsory date for many regular customers, but potential new customers are also curious. “This is due to the many new models; At the top of our new Opel Grandland. The range of offers – it fits! ”Says Timo Peil. The bestsellers include the Central Hessian sales locations of the Opel Corsa and the Opel Mokka. “The interest in the new Frontera is already great,” said Peil. Even if the model will only be available in the sales room in a few weeks.
“The traditional start of the season is a mandatory date for many Opel regular customers.”
– Timo Peil, Managing Director Autohaus Nau –
Grand begins 2025: Managing Director Timo Peil welcomes customers in Gießener Autohaus Nau. In the morning he has already visited the other five locations.
The good soul: Jutta Lapp has been working in the company for almost 44 years. “I wear the Opel flash on my forehead!” She says about itself.
Welcome! Denise Schwarz is responsible for marketing activities: “Customer approach is increasingly running through our social media channels.”
Even sharper, even more modern: the new mocha can already be ordered. The latest generation of infotainment has found its way into the interior.
Experience the Opel model range live: The start of the season at the Opel dealers at the start of the year is not only a fond of a tradition won in Gießen.
At this year’s nationwide start of the season on January 25th, the focus is also on the new Grandland in the Gießen car horne. Pamela Göttlich tests the Intelli-Seat with a patented ergonomics feature, while Tiara Mayleeh Scharft takes a seat behind the steering wheel and studies the fully digital display. Denise Schwarz, she is responsible for the marketing activities at the six car dealership locations, presses the Keyless Open button and the central flash in the 3D Vizor, as well as the illuminated Opel lettering at the rear. “My favorite feature,” she says. “Together with the glare-free Intelli-Lux HD light with 50,000 LED elements.”
The new top SUV is electrified in all variants-the drive portfolio ranges from battery-electrical to hybrid with 48-volt technology to strong plug-in hybrids. It is no coincidence that it says: “Electric All in”-and customers get an EPROWALLBOX when buying the Opel electric vehicle. The car dealership itself is also installing more and more charging stations at all locations. “They are electrifying times,” emphasizes Timo Peil. He can rely on his committed service and sales team- across all locations. It is no coincidence that the car dealership has already won the “Best Car dealer” award from the specialist magazine “Auto Bild”.
Bestseller: The Opel Mokka is one of the most requested models with flash at the six locations of “Autohaus Nau”.
Information from first hand: Expert colleagues are not only available for advice at the start of the season.
It is well received: Last year, Astra sales number increased by almost 90 percent compared to the previous year.
For young and old: The start of the season is an important appointment in the calendar, especially for regular customers.
This is where color comes into play: The Opel model range is also available for coloring in the Nau dealership.
And further committed support is sought: from car mechatronics to the sales consultant-a dozen job offers are advertised across the locations. Jutta Lapp with over four decades of professional experience, the good working atmosphere in the company is very important: “If you know how long I still have to work, then I emphasize: ‘I can still get a little.’ , to accompany the Opel brand at these exciting times. ”
January 2025
Photos: Opel/Alex Heimann, Autohaus Nau/Denise Schwarz (1)