AUSTIN, Texas, June 11, 2025 /PRNewswire/ — Truemed, the leading platform enabling qualified health purchases with Health Savings Accounts (HSA) and Flexible Spending Accounts (FSA), today announced a strategic partnership with Navia Benefits Solutions, Inc., a premier benefits administrator serving thousands of employers nationwide.
Qualified Navia members may now use their tax-free funds on a curated range of health-focused brands through Truemed.
Navia and Truemed logo
This partnership unlocks the ability for Navia’s members to qualify to spend pre-tax HSA/FSA dollars on services and products designed to cure, treat, mitigate, or prevent specific conditions through root-cause interventions. Through Truemed’s clinician-supported eligibility process, qualified members may now use their tax-free funds on a curated range of health-focused brands.
Navia users will gain access to Truemed’s expanding curated marketplace, which includes brands such as:
Exercise & Movement: Nike Strength, Peloton, and top-tier gyms and training platforms
Nutrition & Supplements: Athletic Greens, ARMRA, and other clinically-backed products
Mental Health & Recovery Tools: Emerging brands that address stress, metabolism, and more
By integrating with Navia’s offering, Truemed enables qualified Navia participants to access a seamless pathway to receive a letter of medical necessity from a licensed clinician and apply HSA/FSA dollars toward evidence-based products that support management and reversal of specific chronic conditions, from Type 2 diabetes to mental health, autoimmune conditions, and more. Navia and Truemed have launched a deep technical integration to help Navia quickly process claims involving Truemed letters of medical necessity, taking the headache out of LMNs.
“We’re thrilled to partner with Navia to redefine what’s possible with pre-tax healthcare spending,” said Justin Mares, CEO of Truemed. “Our shared vision is to empower people to take control of their health with interventions that go beyond symptom management, focusing instead on addressing the root causes of chronic conditions.”
“At Navia, we believe benefits should reflect the way people actually take care of their health proactively, and on their own terms,” states Hilarie Aitken, CEO of Navia. “Our partnership with Truemed makes it easier than ever to pay for eligible health-promoting products and services like fitness programs, strength training equipment, supplements, and more. Healthy choices often come with a significant price tag, and we’re proud to offer solutions that make those choices more attainable.”
About TruemedTruemed partners with consumer health brands to accept HSA/FSA payments for root-cause healthcare expenses. By streamlining medical qualification and compliance, Truemed enables individuals to invest in medically necessary products and services using pre-tax dollars.
About Navia Benefits SolutionsNavia is a Health and Wealth benefits provider serving 10,000+ clients across the nation. Navia offers comprehensive benefits administration, retirement, CDH, finance, lifestyle, and compliance solutions to employers and delivers industry-leading customer service, communications, and technology. Navia delivers innovative, flexible benefit solutions designed to empower healthier, happier lives.
Media Contact:
Tom Dahl
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SOURCE Truemed
