The Menopause Revolution Has Arrived. Winona Becomes the First Menopause Care Company to Launch a Community-Driven App for Women

Winona’s new app provides much-needed community, connection, and resources that empower women to navigate menopause confidently.

AUSTIN, Texas, July 10, 2025 /PRNewswire/ — Each year, approximately 1.3 million US women will enter the menopause transition. Thanks to Winona, they no longer have to do it alone.

For decades, women approaching menopause have faced challenges like societal stigmas, inadequate medical information and research, and lack of knowledge, even among healthcare providers. Feeling isolated, uncertain, and misunderstood is an all too common experience in menopause, and that’s exactly what Winona aims to change.

Their first-of-its-kind digital platform extends Winona’s mission to provide women with valuable resources beyond its telehealth menopause care. The Winona app is a free, user-friendly digital platform for women seeking trusted community and support in midlife.

The Winona app breaks stigmas by bringing women together to share their experiences and relate to one another. Members gain the opportunity to have real conversations, learn from easily accessible menopause resources, and form lasting connections.

“The Winona app is an exciting and meaningful next step for our company,” says Ashlie Beiter, Founding Partner and VP of Marketing at Winona. “Over the years, our Facebook group has grown into a powerful community of thousands of women supporting one another, sharing stories, and forming real friendships both online and in person.

With the launch of our own dedicated app, we now have the opportunity to reach women on an even deeper level. The app will also help us foster real-world connections by making it easier for women to find and join live events in their area with other Winona patients. We’re proud to be part of the movement creating safe, welcoming spaces where women can connect, learn, and thrive together during this stage of life.”

From virtual and in-person events to informational content, the Winona app helps women trade isolation for empowerment. Members can join dedicated chats, browse in-person community events, attend live doctor Q&A sessions, and explore on-demand wellness courses. Unlike in decades past, women can now easily engage in mutual support and find reliable guidance, all on one accessible platform.

Winona’s community-driven app unites women online and in-person, both offering real-world benefits. Dr. Cat Brown, Medical Director at Winona, says: “Research indicates that strong social bonds can lower risks of depression, anxiety, heart disease, and high blood pressure — all of which are important to protect against during menopause. For women navigating this transition, the connections they form through the Winona app can make all the difference in their physical, mental, and emotional health.”

Winona invites women in all stages of the menopause transition to join this exciting new community. The Winona app is available on Apple App and Google Play stores and can be accessed via mobile or desktop browser. Join the Winona app or learn more here.

About Winona: Winona empowers, educates, and treats women throughout all stages of the menopause journey. Winona’s convenient telehealth service provides personalized, doctor-prescribed bioidentical hormone replacement therapy, direct-to-door prescription shipping, and ongoing support from board-certified physicians specializing in menopause care.

Contact: [email protected]

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