July 11 Nio Inc (NYSE:NIO) shares surged about 8% on Friday after Morgan Stanley reiterated its “Buy” rating and lifted the price target to RMB 5.90, following the debut of its Onvo L90 three?row SUV.
The Onvo L90, Nio’s first model under its Onvo sub?brand, opened pre?sales at RMB 279,900 or RMB 193,900 with the battery?as?a?service plan. Morgan Stanley’s Tim Hsiao expects official pricing to land below RMB 280,000, helping the SUV grab market share upon its Aug. 1 deliveries.
Equipped with 900V fast charging, an AR?HUD display, air suspension, a built?in fridge and L2+ autonomous driving powered by Nvidia’s Orin?X chip, the L90 stacks up well against premium rivals like Li Auto’s L9, AITO M9 and Denza N9 at a more competitive price point.
Hsiao also noted the Onvo brand remains unfamiliar and must prove it can meet delivery targets. If Nio can build trust and deliver on performance, the L90, and the upcoming L80, may help reverse the company’s year?to?date 15% share decline.
This article first appeared on GuruFocus.