The perfect fusion of sweet and spicy, SKITTLES Gummies Fuego delivers an exciting new flavor experience for fans.
KEY POINTS:
- SKITTLES® launches SKITTLES Gummies Fuego—an exciting, new flavor experience with the perfect fusion of “swicy” (sweet and spicy).
- SKITTLES Gummies Fuego is a remix of five bold SKITTLES flavors, now coated in a tangy chili layer with the same gummy texture fans know and love.
- SKITTLES Gummies Fuego is available for purchase starting August 18 on TikTok Shop—while supplies last—before hitting shelves nationwide in January 2026.
NEWARK, N.J., Aug. 18, 2025 /PRNewswire/ — Today, SKITTLES® is coming in hot with its “swiciest” innovation yet: SKITTLES Gummies Fuego. This bold new offering fuses sweet and spicy in one delicious bite, delivering the swicy kick fans have been craving.
Available in a 5.8 oz pack, each pack is a remix of five bold SKITTLES flavors—Mango, Watermelon, Strawberry, Raspberry, and Lemon—now coated in a tangy chili layer that adds a spicy twist to the same gummy treat fans already know and love.
“At Mars, we’re always paying attention to emerging trends and looking for exciting new ways for our fans to experience SKITTLES,” says Ro Cheng, Vice President, Marketing, Mars Wrigley North America. “With SKITTLES Gummies Fuego, we’re adding some spice to a sweet, original fan favorite, bringing a bold flavor experience that we know “swicy” fans will enjoy.”
SKITTLES Gummies Fuego joins the brand’s growing innovation lineup—including SKITTLES POP’d, SKITTLES Littles, and SKITTLES Gummies—proving there’s no limit to how fans can ‘Taste The Rainbow.’
Beginning today, August 18, SKITTLES Gummies Fuego will be available for purchase through TikTok Shop—while supplies last—giving fans an exclusive first taste before hitting shelves nationwide in January 2026. Fans can also find SKITTLES Gummies Fuego at select retailers this fall as part of a limited rollout.
To keep up with all things SKITTLES, follow the brand on X (Formerly Twitter), Instagram, Facebook and TikTok.
ABOUT MARS, INCORPORATED
Mars, Incorporated is driven by the belief that the world we want tomorrow starts with how we do business today. As a $50bn+ family-owned business, our diverse and expanding portfolio of leading pet care products and veterinary services support pets all around the world and our quality snacking and food products delight millions of people every day. We produce some of the world’s best-loved brands including ROYAL CANIN®, PEDIGREE®, WHISKAS®, CESAR®, DOVE®, EXTRA®, M&M’s®, SNICKERS® and BEN’S ORIGINAL™. Our international networks of pet hospitals, including BANFIELD™, BLUEPEARL™, VCA™ and ANICURA™ span preventive, general, specialty, and emergency veterinary care, and our global veterinary diagnostics business ANTECH® offers breakthrough capabilities in pet diagnostics. The Mars Five Principles — Quality, Responsibility, Mutuality, Efficiency and Freedom — inspire our 150,000 Associates to act every day to help create a better world for people, pets and the planet.
For more information about Mars, please visit www.mars.com. Join us on Facebook, Instagram, LinkedIn and YouTube.
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Media Contacts |
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Mars Wrigley |
Weber Shandwick |
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Erin DeAngelo |
Wendy Hsiao |
SOURCE Mars, Incorporated
