Since its founding, the tour has helped place over 20,000 pets into new homes nationwide.
AUSTIN, Texas, Aug. 27, 2025 /PRNewswire/ — Pet King Brands, an industry leader of veterinarian-recommended enzymatic pet health care and creator of the award-winning ZYMOX® and Oratene®, is excited to announce their support of the 17th Annual “Get Your Licks on Route 66® Pet Adoption Tour” hosted by FIDO Friendly® Magazine.
ZYMOX Joins Fido Friendly on 17th Annual “Get Your Licks on Route 66® Pet Adoption Tour”.
For nearly a quarter of a century, FIDO Friendly®, the Travel & Lifestyle Magazine for you and your dog, has been the go-to guide for pet lovers who believe life is best lived with Fido by their side. Published by animal advocates and road warriors, Greg and Susan Sims, they are once again embarking on a heartfelt mission to help shelter pets find loving homes with the 17th Annual “Get Your Licks on Route 66® Pet Adoption Tour”.
“Over the past 16 years, the tour has facilitated the adoption of more than 20,000 pets,” said Susan Sims. “Now in its 17th year, the tour continues to shine a light on the importance of pet adoption and raise funds for local shelters along the historic Route 66 corridor. We couldn’t do this important work without the continued support of companies like Pet King Brands. Their dedication to supporting animals, rescue and shelter organizations nationwide is inspiring and appreciated. Plus, our tour attendees always love taking home ZYMOX products and engaging with the brand! It’s going to be yet another successful year together!”
The 2025 tour launches at the Los Angeles East Valley Animal Shelter on August 30th, and each tour stop features local shelters, adoption events, and a chance for attendees to meet and take home a new furry friend.
“We’re thrilled to hit the road and connect with local communities across the tour, all while supporting Fido Friendly’s incredible mission,” said Debra Decker, Director of Marketing at Pet King Brands. “Caring for pets in need is deeply rooted in our company’s values, and we’re proud to be part of this meaningful effort.”
The complete “Get Your Licks on Route 66®” tour schedule includes:
8/30 in Los Angeles, CA at East Valley Animal Shelter
9/4 in Sedona, AZ at Humane Society of Sedona
9/6 in Albuquerque, NM at Watermelon Ranch
9/7 in Santa Fe, NM at Santa Fe Humane Society
9/11 in Moore, OK at Moore Animal Shelter
9/14 in Tulsa, OK at ARF
9/18 in Springfield, IL at Animal Protection League
9/23 in De Moines, IA at Animal Rescue League of Iowa
9/29 in Omaha, NE at Nebraska Humane Society
“Our mission is simple—raise awareness, save lives, and support the tireless work of shelters nationwide,” Sims added. “We’re thrilled to be back on the road for a 17th year. Every pet adopted is a life saved and a heart healed.”
To follow the tour or find a stop near you, visit www.fidofriendly.com and click on the Route 66 badge. For product information, visit www.zymox.com.
About Pet King BrandsPet King Brands, proud sponsors of The Westminster Kennel Club’s 149th Dog Show and makers of ZYMOX® Ear and Skin, Oratene® Brushless Oral Care, Equine Defense®, and ZYLAFEN™ products, is a leader in veterinarian-approved pet products made in the USA. Focused on the health and wellness of small and large animals of all ages, the products utilize the power of the LP3 Enzyme System and have been resolving ear, skin and oral conditions for over 25 years. Led by President and Founder Pamela Bosco, with the help of her bioscientist brother, Michael Pellico, Pet King Brands has revolutionized the way people care for animals’ ears, skin and mouths, offering solutions that are gentle, easy to administer and free of harsh chemicals and antibiotics.
About FIDO Friendly®
Founded in 2001, FIDO Friendly® is the leading Travel & Lifestyle Magazine for dog lovers. Published 3x per year, each issue highlights destinations, lodging, and activities where pets are welcome, as well as the latest in pet health, wellness, and adoption. Learn more at www.fidofriendly.com.
SOURCE Pet King Brands
