UNIVERSAL PICTURES’ WICKED: FOR GOOD ARRIVES IN THEATERS NOVEMBER 21, 2025
NEW YORK, Oct. 14, 2025 /PRNewswire/ — Kristin Ess Hair, the effortlessly chic and affordable luxury haircare brand beloved by professional stylists and consumers alike, is thrilled to announce an exclusive collaboration with Universal Pictures’ Wicked: For Good, the epic conclusion to the global cinematic phenomenon, which soars into theaters November 21.
This limited-edition collection reimagines Kristin Ess Hair cult-favorite products with thrillifying packaging, giving fans the chance to bring a touch of Wicked: For Good magic to their everyday haircare routines.
“We’re so excited to partner with Universal Pictures to merge the magic of Wicked: For Good with our most-loved haircare essentials,” says Molly Kennedy, Brand Marketing VP at Maesa. “This collaboration celebrates empowerment and individuality – values that resonate deeply with both Kristin Ess Hair and the Wicked: For Good story.”
The collection gives four Kristin Ess Hair bestsellers a Wicked: For Good makeover with collectible and limited-edition designs:
- Signature Shampoo ($12) – Powered by Avocado Oil and Castor Oil, this sulfate-free formula gently cleanses while locking in hydration, leaving strands soft, shiny, and refreshed.
- Signature Conditioner ($12) – A weightless, shine-boosting conditioner that delivers silky, touchable results without heaviness.
- Blow Dry Mist ($15) – A heat protectant spray that reduces drying time, protects up to 450°F, and finishes styles with radiant shine.
- Dry Shampoo ($15) – This talc-free, Vitamin C-infused formula refreshes hair between washes by absorbing excess oil and eliminating odors, all while blending seamlessly into every hair color.
The Wicked: For Good x Kristin Ess Hair collection is available to shop on Amazon.com and Ulta.com – get it before it disappears. Visit kristinesshair.com for more information.
About Kristin Ess Hair
At Kristin Ess Hair, we know your hair is a signature of your style. Even better face-to-face than in pictures, it’s deliberate yet easy, chic without overthinking—perfectly imperfect. Everything that goes into our expert-made formulas—curated ingredients, pro advice, salon chair conversations—is designed for healthy, effortless style.
To make this happen, Kristin Ess Hair formulates high-performance hair care that is affordable, easy-to-use, truly effective—and looks great in your shower, too. Founded by a female celebrity hairstylist, Kristin Ess Hair’s viral award-winning products are beloved by stylists and consumers: hair cleansers, conditioners, dry + wet stylers, glosses, styling tools, styling accessories, and accessories. We are minimalist, pro-perfected, effortlessly chic.
About Universal Pictures’ Wicked: For Good
Last year’s global cinematic cultural sensation, which became the most successful Broadway film adaptation of all time, now reaches its epic, electrifying, emotional conclusion. Directed by Jon M. Chu, the final chapter of the untold story of the witches of Oz begins with Elphaba (Oscar® nominee Cynthia Erivo) and Glinda (Oscar® nominee Ariana Grande) estranged and living with the consequences of their choices. When a girl from Kansas comes crashing into their lives, they will need to come together one final time, and truly see each other, if they are to change themselves, and all of Oz, for good.
About Universal Pictures
Universal Pictures is a division of Universal Studios (www.universalstudios.com). Universal Studios is part of NBCUniversal. NBCUniversal is one of the world’s leading media and entertainment companies in the development, production and marketing of entertainment, news and information to a global audience. NBCUniversal owns and operates a valuable portfolio of news and entertainment networks, a premier motion picture company, significant television production operations, a leading television stations group and world-renowned theme parks. NBCUniversal is a subsidiary of Comcast Corporation.
SOURCE Kristin Ess Hair
