Tokyo, November 6, 2018 — GAC Mitsubishi Motors (GMMC) is to start sales of the new Eclipse Cross in China.
GMMC is a joint venture between the Mitsubishi Motors Corporation, Guangzhou Automobile Group (GAC) and the Mitsubishi Corporation.
The Eclipse Cross is a global strategic model with a fusion of original, sharp coupe looks and dynamic SUV mobility with signature Mitsubishi styling and performance.
Mitsubishi Motors Chief Executive Officer Osamu Masuko said: “China is one of our most important markets and with the introduction of new, locally-produced Eclipse Cross, we will boost the number of sales units and will establish a firm foundation for growth in the Chinese business.”
In the Mitsubishi Motors three-year DRIVE FOR GROWTH strategic plan, Mitsubishi Motors aims to have further strengthened its operations across China by more than doubling the sales units as well as its dealer network by 2019, compared with 2016 levels. The company will also focus on expanding its Chinese business with a range of SUVs, among others.
About GAC Mitsubishi Motors (GMMC)
Based in Changsha, Hunan, GMMC was formed as a joint venture company in 2012 between Guangzhou Automobile Group (50% ownership stake), Mitsubishi Motors Corporation (30% ownership stake) and Mitsubishi Corporation (20% ownership stake). GMMC has 4,100 employees, and serves as a sales and distribution platform for GAC and MMC-branded vehicles in China. The company has an annual production capacity over 270,000 units per year between the Mitsubishi Motors Eclipse Cross, ASX and Outlander SUVs, as well as the GAC Eupheme and Eupheme EV GMMC maintains over 300 sales and service locations across China.
About Mitsubishi Motors Corporation (MMC)
Mitsubishi Motors Corporation is a global automobile company based in Tokyo, Japan, which has a competitive edge in SUVs and pickup trucks, electric and plug-in hybrid vehicles. The company launched the i-MiEV – the first mass-produced electric vehicle in 2009, which was followed by the OUTLANDER PHEV in 2013 – a plug-in hybrid market leader in Japan and Europe. Mitsubishi Motors has 30,000 employees and a global footprint with production facilities in Japan, Thailand, China, Indonesia, Philippines and Russia. Models, such as the PAJERO SPORT/MONTERO SPORT, TRITON/L200 and OUTLANDER play a major role in achieving its growth. The global sales volume in fiscal year 2017 was 1,101,000 units, and the net sales of Mitsubishi Motors for fiscal year 2017 was 2.19 trillion yen. Mitsubishi Motors is listed on the Tokyo Stock Exchange.