An unprecedented result. In March, SEAT achieved its highest sales volume in an individual month in its nearly seven decades of history. The carmaker sold 62,500 vehicles, which is 3.5% more than in March of 2018 (60,400), which until now was the highest sales figure for a single month.
The March results helped close a record first quarter for SEAT. The company’s global sales went up by 8.8% compared to the first three months of 2018, and with 151,400 vehicles delivered, the figure broke last year’s first quarter record (139,200).
CUPRA* brand deliveries are making an impact on the company’s results. In the first quarter of 2019, CUPRA sold 6,000 cars, which is 115.7% more than in the same period the year before, mainly thanks to the boost provided by the new CUPRA Ateca (*note: result integrated in SEAT’s total sales figure).