Today, the need for accessories evolves throughout the life of customers with their car, according to their lifestyle, leisure and needs. To meet the growing expectation of a segment of the clientele for fast, flexible and secure purchasing solutions, PSA Aftermarket makes available to all clients, a new e-Store to equip itself with accessories simply and quickly.
This new complementary channel for concession sales pursue the goal to complement this essential link.
To develop this e-commerce platform, PSA Aftermarket called upon all internal skills, drawing particularly on the expertise of Mister-Auto, the e-commerce specialist of Groupe PSA.
A wide range of accessories available online:
- Accessories for customers of the 4 brands: Peugeot, Citroën, DS Automobiles and Opel
- Accessories for the current range of vehicles but also for the older ranges
- Accessories for all needs: accessories for style, protection, security, accessories for travel, pets…
- Accessories of quality: original accessories and accessories from certified equipment manufacturers
- A hundred references available per vehicle
- Each month, a selection of promotional items
Initially, the offer will be offered in France, Germany[1] and Spain, before being rolled out to other countries.
Each brand has its online offer, adapted to its range of vehicles and customized to its image:
www.accessoires.dsautomobiles.fr
Responsive design and quick deliveries
The e-stores allow you to find accessories with:
- Free search bar or category search
- Access to the catalogue by vehicle
- A search by category of accessories
Free home delivery is proposed as from 50 € of purchase.
In terms of delivery times, 95% of orders are delivered within Four days, and 80% within three days
Press contact
Marc Bocqué – + 33 6 80 21 87 03 – marc.bocque@mpsa.com
[1] Peugeot, Citroën, DS