Renault and Nissan face the relaunch by focusing on hi-tech

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After Renault’s announced industrial plan, christened Renaulution, the French brand reaffirms its role as a pioneer in electric cars, not only by launching a new platform for Bev models, but by unveiling a concept that brings one of the most successful models: the Renault 5. The Italian CEO Luca De Meo will, however, also have to take into account the relaunch of the Alliance with Nissan and Mitsubishi.

The three brands seemed to be one step away from the merger strongly desired by the former CEO Carlos Ghosn and then waned also due to the resistance of Nissan. The new alliance model aims to save 40% of investments in research and development.

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Until arriving by 2025 with 50% of the models produced by the Alliance with this type of synergy. In practice, for each product sector we will focus on one model and others will be developed from that with the help of other brands. In addition, the new Alliance plan provides for a company that will be the reference for the various geographic areas: Nissan will be the reference company for China, North America and Japan, Renault in Europe, Russia, South America and North Africa and Mitsubishi Motors in the area. Asia and Oceania. The first model to arrive after the newfound Alliance is the evolution of the Nissan Qashqai crossover. If the first generation of the model represented a discontinuity in the market, managing to anticipate the needs of users, first intercepting the new trends in style and technology. The second generation leveraged the success of the first, with a continuity approach focused on consolidating the confidence of potential buyers. The current third generation, on the other hand, represents a super evolution in the green key, dictated by the need to adapt to the changing world, to once again anticipate people’s needs and set new standards in the medium crossover sector. The new Qashqai improves successful elements such as design, compact dimensions and the habitability of the interior spaces, enriching with technological contents for comfort or safety and is proposed for the first time in Europe with fully electrified engines. The third generation of the Nissan crossover has, then, a modern and imposing appearance, characterized by sharper external lines that are combined with clean surfaces and muscular volumes. The car has a more robust presence, thanks to the new 20-inch alloy wheels. The Qashqai is also the first model in Europe to use the Alliance’s CMF-C platform at the forefront in terms of technological structures and architectures. On board it offers the new Nissan Connect infotainment with 9-inch high-resolution display and a new 12.3-inch all-digital multifunction digital instrument cluster.

The Qashqai is the first Nissan in Europe with electrified-only solutions, available with a 1,300 cc DiG-T petrol engine with mild hybrid technology, to which the exclusive e-Power system will be added in 2022, making its debut in Europe. It is a Nissan technology with an electric motor that moves the car’s wheels and a gasoline whose only function is as a power generator. The car works like an electric vehicle, with the same brilliant acceleration but without the plug-in recharge since the power generator is on board and for the necessary charge just put petrol in the tank to power the generator. Another of the signs of discontinuity within the Alliance is the change in strategy of Mitsubishi, which seemed to want to leave the European markets. The Renault Nissan Alliance since 2016 includes the other Japanese has announced that it has found a solution that will allow Mitsubishi with the production of two new models in some European Renault factories. The Mitsubishi range will be completed from 2023 with two vehicles built together with the French brand to achieve important results: updating the Mitsubishi offer with a city car that will replace the Colt and with an urban SUV in an expanding sector with the aim of presence in Europe. While Renault will make the production capacity work at its best, which today is 70% of the total.

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