Toyota (GB) is revolutionising vehicle warranty cover with the launch today (1 June) of Toyota Relax, a ground-breaking new approach for providing motorists with complete peace-of-mind protection for up to 10 years.
A first for the UK motor industry and unmatched in its scope by any other manufacturer’s warranty programme, it gives Toyota owners with 12 months/10,000 miles’ cover for their vehicle each time they have it serviced at an official Toyota centre.
Any Toyota up to 10 years old or 100,000 miles on the clock is eligible. The warranty is automatically applied and there is no extra cost to the customer.
The service-activated warranty can continue until the vehicle reaches 10 years or has covered 100,000 miles. All Toyota models qualify as long the age and mileage criteria are met, including passenger cars and light commercial vans and pick-ups.
They do not have to have been purchased from a Toyota centre – second, third and even fourth-hand vehicles traded privately or from other outlets are eligible. Adding a manufacturer warranty will also add to the appeal of a vehicle on the pre-owned market.
The protection also applies to every type of powertrain, from market-leading hybrids and conventional petrol and diesel models to advanced new battery electric vehicles, such as the new Proace Electric van, and the Mirai hydrogen fuel cell car.
There are no complex clauses, exclusions or caveats: the new programme is designed to be simple, comprehensive and easy for the customer to understand and benefit from, true to Toyota’s customer-first approach to business. Its design also makes it easy for the centre network to apply and manage.
There are no forms to sign to obtain the warranty cover and the customer does not have to keep or present any policy documents should they need to make a claim. The warranty status of their vehicle is recorded in the details of their vehicle held by the Toyota network and is noted on the service invoice raised by the centre.
The unprecedented length and scope of the warranty is founded on the world-famous quality, durability and reliability (QDR) of Toyota vehicles, renowned and respected for delivering year after year of trouble-free motoring.
Rob Giles, Toyota (GB) Customer Services Director, said: “This is a game-changing proposition that redefines the manufacturer warranty, giving our customers the reassurance and value of cover for up to a decade of motoring.
“There are compelling business benefits to be gained as well, with Relax connecting us with more owners, building loyalty and giving our network partners the opportunity to maximise value chain opportunities in both sales and after sales activities.”
“The foundation for this exceptional level of protection is the essential quality, durability and reliability of our vehicles and our commitment to delivering customer-first service.
“As well as rewarding existing Toyota owners, our Relax programme will also strengthen the appeal of our vehicles to new customers, equally whether they are considering a new car or a used model.”
How Toyota Relax works
Toyota Relax goes significantly beyond the well-established concept of a new or used vehicle warranty to give cover that can extend for up to 10 years or 100,000 miles of driving.
From 1 June 2021, all new Toyota vehicles will be sold with a three-year/60,000-mile manufacturer’s warranty as standard. At the same time, Toyota Relax will be made available to all Toyota owners, when they have their vehicle serviced at an official Toyota centre.
There are no complex formalities, the Relax warranty is automatically activated on the completion of a scheduled full or interim vehicle service at an official Toyota centre. By keeping to their vehicle’s service schedule, customers can extend their Relax warranty by an extra 12 months/10,000 miles, year after year, until the 10-year/100,000-mile limit is reached.
It’s a comprehensive programme that applies to all Toyota passenger cars, Toyota Professional light commercial vans and pick-ups and the latest Toyota GR performance models. Likewise, there are no exclusions where different powertrains are concerned. Eligible vehicles range from cars just completing the period of their new vehicle warranty, to high-mileage models that have passed through multiple ownerships and have no prior Toyota service history.
The benefits to the customer include increasing the value of their vehicle when they come to sell or exchange it – its value will be enhanced by the presence of a manufacturer warranty,
The Relax warranty covers the same parts and labour as the three-year manufacturer’s warranty provided on new Toyota vehicles and the one-year manufacturer warranty that’s standard with approved used vehicles. It does not include wear and tear items, bodywork, paint, interior trims and maintenance parts. A vehicle health check is part of the service package, which includes all mechanical and electronic parts, which helps potential problems to be detected at an early stage. Any existing defects present at the time of service are excluded from the warranty.
In addition to the Relax warranty, servicing at a Toyota centre provides other significant benefits to customers. Work is carried out by qualified Toyota technicians, using Toyota-approved parts to ensure optimum performance. Workshop teams are fully equipped and trained to work on all the technologies featured in Toyota vehicles, including electrified powertrains and advanced handling and safety systems. Pricing is transparent with a service menu price guarantee for the scheduled servicing requirements for each model.
Toyota’s customer-focused approach includes an online service booking facility at the customer’s preferred centre. Centres will also make servicing as convenient as possible, with collection and delivery, courtesy cars and while-you-wait servicing options.
Full terms and conditions for the new Toyota Relax warranty programme can be found at toyota.co.uk/relax.
ENDS
Note to editors: a full Toyota Relax press kit is available on the Toyota UK media website here. A complementary warranty programme for Toyota’s luxury brand Lexus, Lexus Relax, is being launched simultaneously; details are the same as for the Toyota warranty.