Buick to Introduce Vision of Future Intelligent Mobility with All-New EV Concept
2022-05-25
SHANGHAI – Buick announced today that it will reveal the Electra-X, its first electric SUV concept developed on GM’s Ultium platform, at the upcoming Buick China Brand Day in early June.
The Electra-X concept takes Buick’s innovative thinking and imagination of future electric mobility to the next level. It is designed to provide a safer, smarter and more desirable EV experience, building on Buick’s deep understanding and insights of local consumers toward electrification and intelligent driving.
The Electra-X will offer a sneak peek at future Ultium-based EVs for Buick in China. Defined by the brand’s all-new design language, the Electra-X features distinct and forward-looking styling, along with an airy interior.
Through the adoption of GM’s cutting-edge innovations, including the Ultium platform, Super Cruise driver assist technology and Virtual Cockpit System, it represents Buick’s accelerated transition to electrification and intelligent driving in its largest market.
Buick has found success offering premium SUVs and cars with sculptural designs, refined performance, modern interiors and thoughtful personal technologies. Buick’s award-winning customer service and sales experience, along with the Avenir trim, the highest expression of Buick luxury, are attracting new buyers to experience Buick’s unique approach to attainable luxury in North America and China. Buick has sold over 10 million vehicles in China since its introduction by SAIC-GM in 1998. More information about Buick vehicles in China, its largest market, is available at www.Buick.com.cn.
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