NEW YORK, June 8, 2022 /PRNewswire/ — During the forecast period, the secondary market research industry will see an increase in spending of around USD 11.9 billion. However, the majority of this expansion will be driven by only a few regions. Furthermore, due to their supplier base, North America, Europe, and APAC will have the most effect on the supply side.
The increase is likely to be driven mostly by increased demand and adoption of the category in those few regions.
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Key Secondary Market Research Sourcing and Procurement Report Highlights:
- Market growth 2021-2025: USD 11.9 billion
- Growth momentum & CAGR: Accelerate at a CAGR of 5.55%
- Top Pricing Models: Fixed and Competitive Pricing Models
- Supplier Selection Scope: Technological Capabilities and Level of Automation
- Key consumer countries: North America, Europe, and APAC
- Supplier Selection Criteria: Business needs, Technical specifications, Operational
requirements, Acceptance criteria, and Evaluation criteria - Top Suppliers: Kantar Global Holdings S.à r.l., Nielsen Holdings Plc, GFK SE, Gartner Inc
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Insights into buyer strategies and tactical negotiation levers:
Several strategic and tactical negotiation levers are explained in the report to help buyers achieve the best prices for the Secondary Market Research market. The report also aids buyers with relevant Secondary Market Research pricing levels, pros, and cons of prevalent pricing models such as Fixed and Competitive Pricing Models, category management strategies and best practices to fulfil their category objectives.
For more insights on buyer strategies and tactical negotiation levers,
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intelligence-report
Key Drivers and Trends Fueling Market Growth:
- THE PRESSURE FROM SUBSTITUTES AND A MODERATE LEVEL OF THREAT FROM NEW ENTRANTS HAS RESULTED IN THE LOW BARGAINING POWER OF SUPPLIERS.
- PRICE FORECASTS ARE BENEFICIAL IN PURCHASE PLANNING, ESPECIALLY WHEN SUPPLEMENTED BY THE CONSTANT MONITORING OF PRICE INFLUENCING FACTORS.
- IDENTIFY FAVORABLE OPPORTUNITIES IN SECONDARY MARKET RESEARCH TCO (TOTAL COST OF OWNERSHIP).
- EXPECTED CHANGES IN PRICE FORECAST AND FACTORS DRIVING THE CURRENT AND FUTURE PRICE CHANGES.
- IDENTIFY PRICING MODELS THAT OFFER THE MOST REWARDING OPPORTUNITIES.
To know more about various other market drivers, trends and challenges.
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Table of Content
- Executive Summary
- Market Insights
- Category Pricing Insights
- Cost-saving Opportunities
- Best Practices
- Category Ecosystem
- Category Management Strategy
- Category Management Enablers
- Suppliers Selection
- Suppliers under Coverage
- US Market Insights
- Category scope
- Appendix
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