As the new board member, Jens Thiemer is supposed to align the discounter’s marketing with the digital future. He brings with him many new ideas from the automotive industry. Go to Source
Author: Handelsblatt in German Online News
German Handelsblatt: Retail: Lidl recruits marketing experts from BMW008171
As the new board member, Jens Thiemer is supposed to align the discounter’s marketing with the digital future. He brings with him many new ideas from the automotive industry. Go to Source
German Handelsblatt: Auto industry: Four new models by 2026: Volkswagen announces small car offensive in China008170
VW has an acute need to catch up in the most important electric car market. A Chinese platform is intended to reduce costs – and possibly also be used in other markets. Go to Source
German Handelsblatt: BMW, Mercedes and Co.: From Dacia to BMW: These western electric cars come from China008169
Chinese car brands are on the rise in Germany. But many successful models from Western manufacturers are now also built in China. An overview. Go to Source
German Handelsblatt: Tough price war: Four additional models by 2026: Volkswagen announces small car offensive in China008167
VW has an acute need to catch up in the most important electric car market. A Chinese platform is intended to reduce costs – and possibly also be used in other markets. Go to Source
German Handelsblatt: Tough price war: Four additional models by 2026: Volkswagen announces small car offensive in China008167
VW has an acute need to catch up in the most important electric car market. A Chinese platform is intended to reduce costs – and possibly also be used in other markets. Go to Source
German Handelsblatt: Tough price war: Four additional models by 2026: Volkswagen announces small car offensive in China008165
VW has an acute need to catch up in the most important electric car market. A Chinese platform is intended to reduce costs – and possibly also be used in other markets. Go to Source
German Handelsblatt: Tough price war: Four additional models by 2026: Volkswagen announces small car offensive in China008165
VW has an acute need to catch up in the most important electric car market. A Chinese platform is intended to reduce costs – and possibly also be used in other markets. Go to Source
German Handelsblatt: Main plant in Rüsselsheim: “People’s health doesn’t matter” – Do employees at Opel have to freeze?008163
Works council members complain that it is far too cold at the main plant in Rüsselsheim. Employees even get sick because Opel doesn’t have the heat. Management vehemently disagrees. Go to Source
German Handelsblatt: Main plant in Rüsselsheim: “People’s health doesn’t matter” – Do employees at Opel have to freeze?008163
Works council members complain that it is far too cold at the main plant in Rüsselsheim. Employees even get sick because Opel doesn’t have the heat. Management vehemently disagrees. Go to Source