LADA launches Granta Cross on the market

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03.06.19
LADA launches Granta Cross on the market

LADA announces the sales start of the station wagon LADA Granta Cross with improved off-road capability. LADA Granta is made considering specific conditions of operation in Russia. It embodies the attractive design, good capability and comfort price.
Like other cars of the Cross lineup, LADA Granta Cross distinguishes with contrast style decisions and specific chassis settings. The ground clearance of the car makes a record for this family 198 mm (at curb weight of the car). There is on the body a protective body kit made of durable plastic, which not only protects the enamel from damage on light off-road, but also forms rapid and powerful silhouette of the car. Tires of increased size (195/55R15) with alloy wheels of original design add a brutality and confidence to the appearance. A contrast design is used in interior: there are color (gray or orange) inserts on the seats and door linings.
LADA Granta Cross is a car focused on active lifestyle and tourism, therefore 6 original trim levels with a rich set of equipment have been specially created for it. Thus, in the starting version the LADA Granta Cross is equipped with a climate system that automatically maintains comfortable atmosphere in the cabin. In addition, all LADA Granta Cross have a full package of sound insulation, including soft wing covers in the wheel arches made of special material that is water-resistant and effectively absorbs “sandblasting” and gravel impacts.
LADA Granta Cross is the most affordable car among other Cross-versions of LADA. The price of the basic trim level Classic starts with 554 900 rubles. This car is equipped with a 1.6-liter engine making 87 HP and MT. In addition to the climate system, it also features sunscreen tinted glass, electric and heated exterior mirrors, driver`s airbag, multimedia ready.
LADA Granta Cross in the trim level Comfort offers a choice of 3 variants of engine and transmission layout. The price of the car with the power unit 1.6l 87hp and MT makes from 577 900 rubles, the version with 106-hp engine and MT is estimated at 592 900 rubles, and the price of LADA Granta Cross with 106 HP engine and AMT starts from 617 900 rubles. The comfort package includes front seat heating, audio system with 4 speakers, front passenger airbag, seat belts with pre-tensioners and force limiter, folding ignition key with central locking control panel and standard alarm system.
LADA Granta Cross in the top trim level Luxe can be purchased at 618 900 rubles (106 HP engine with MT) or from 643 900 rubles (106 HP engine with AMT). The list of standard equipment includes fog lights, heated windscreen, cruise control with speed limiter, parking sensors, rain and light sensors, rear power windows.
The LADA Granta Cross will go on sale in Russia on June, 12, 2019. Detail information about prices and trim levels is on the website www.lada.ru.
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05.06.19
LADA Granta is the sales leader in May, 2019

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03.06.19
LADA launches Granta Cross on the market

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The New Renault KOLEOS: greater style and comfort for Groupe Renault’s large SUV

Download Conditions All materials on this website are the sole property of Renault SAS and/or of its subsidiaries or of any third party having granted Renault SAS permission to use them. Please note that these materials are for editorial use only. Commercial use, including advertising, marketing and merchandising, is strictly prohibited. All trademarks are the… Continue reading The New Renault KOLEOS: greater style and comfort for Groupe Renault’s large SUV

LADA – LADA Granta is the sales leader in April

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07.05.19
LADA – LADA Granta is the sales leader in April

32 316 LADA cars were sold in April 2019 that is by 5.2% more versus April last year. In total 114 679 LADA cars were sold in Russia within the first four months of 2019 that is by 4.4% more vs the same period of 2018.
According to Company’s estimate, LADA market share in late April made 21.1%.
LADA Granta occupies the leading positions in April, 12 652 cars of this family found their owners, which is the highest result since the beginning of the year.
LADA Vesta took the second position of the ranking. 10 131 LADA Vesta cars were sold in April, the sales growth to the same month of last year reached 30.1%.
The LADA Largus van showed a growth among other LADA models – 829 vans are sold in April that is by 15% more vs April last year. The van, which was six times named the Car of the year in Russia in its segment, remains the most affordable commercial vehicle. Starting April, 2019 LADA offered customers even more profitable bi-fuel version of the van – the usage of the natural gas methane allows to reduce fuel consumption threefold.
Executive AVTOVAZ Vice President for sales and marketing Jan Ptacek said: “LADA market share increased in April confirming the success of new models. The state programs “The First car” and “The Family car” show the high efficiency. Prolongation of these programs will help to support the good level also in the coming period”.
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07.05.19
LADA – LADA Granta is the sales leader in April

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30.04.19
LADA – the advertisement of LADA Granta recognized the best in Russia

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LADA clients helped the fund “Gift of Life”

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25.04.19
LADA clients helped the fund “Gift of Life”

LADA held a charity event “Don’t let the life be interrupted” in favor of the wards of the Fund of Chulpan Khamatova and Dina Korzun “Gift of Life”. From October to December, 2018 up to 10 rubles were deducted in favor of the wards of the Fund when buying a spare part or accessory. In total, LADA clients collected more than 11 million rubles (details on page).
The founder of the Fund “Gift of Life” Chulpan Khamatova addressed all the participants of the campaign: “Dear friends! 11 million rubles – lots of money. But this is not only the money. These are dozens of saved lives. Thank you very much! Thank you for help to the Fund “Gift of Life”. Thanks on behalf of all of us – of doctors, parents and children”.
Buying spare parts and accessories in official stores, LADA owners got the opportunity not only to help children. The use of certified spare parts and expendable materials – is the key to reliable car operation, and therefore a necessary condition for the safety of family members and all road users
Currently there are about 300 show rooms and 1460 stores LADA Detal in the network of sales and maintenance of LADA – this allowed to make a charity event a really large-scale one.
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30.04.19
LADA – the advertisement of LADA Granta recognized the best in Russia

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LADA clients helped the fund “Gift of Life”

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LADA – the advertisement of LADA Granta recognized the best in Russia

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30.04.19
LADA – the advertisement of LADA Granta recognized the best in Russia

The series of advertisement videos of the LADA Granta received the Golden EFFIE professional award in the category “Transport and logistics”.
“The campaign “Keeps its word” turned the peoples’ bestseller LADA Granta into modern car for heroes of our times”, stated on the prize figurine.
“Keeps its word” – this slogan of advertisement videos is largely aligned with the temper of LADA Granta owners. The car wasn’t the direct object of advertisement in short films. LADA Granta became a companion and support for heroes, people, which have kept their word in difficult situations.
LADA marketing Director Fabien Goulmy: “We wanted to tell some nice, clever, and authentic Russian stories. Granta is only a part of it, but viewers understand that they can rely on this car. And it`s really great that our work, changing the perception of the LADA brand, became a benchmark in the automotive category”.
Effie Awards is the most prestigious award in the world, which is handed over for efficiency in the field of advertising and marketing communications. The competition has been held since 1968 in 52 countries, herewith the Russian EFFIE Awards Russia, in which LADA was awarded is the third in terms of scale after the US and China.
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30.04.19
LADA – the advertisement of LADA Granta recognized the best in Russia

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25.04.19
LADA clients helped the fund “Gift of Life”

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23.04.19
LADA enters the market of Mongolia

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16.04.19
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26.02.19
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05.02.19
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30.01.19
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LADA enters the market of Mongolia

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23.04.19
LADA enters the market of Mongolia

LADA starts selling cars in the market of Mongolia: AVTOVAZ signed contract with local partner LLC «Russo Motors».
First LADA dealership was opened in the capital of Mongolia – city of Ulaanbaatar. The showroom meets all the standards of the brand both in terms of interior and exterior. Clients’ service is provided under the LADA standards, too. All the staff of the dealership was trained and is highly skilled in terms of sales and maintenance of the LADA cars.
Today LADA is presented in Mongolia with three models, these are the LADA Vesta Cross sedan, the LADA Vesta SW Cross and 3-door version of the LADA 4×4. Later this year LADA in cooperation with «Russo Motors» plans to start sales of the LADA XRAY Cross and a 5-door version of the LADA 4×4, as well as the cars of the LADA Granta and the LADA Largus families.
LADA Export Director Max Missana: «LADA cars were warmly accepted by local buyers thanks to the modern design, high consumers’ properties and competitive price. Today we have ambitious plans for Mongolian market. In case of renewal of the Russian state logistic export support programs, LADA may achieve up to 15% of the market in the mid-term perspective».
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23.04.19
LADA enters the market of Mongolia

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16.04.19
LADA – in search of new name

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03.04.19
A meeting to discuss the prospects of CNG market development was held at AVTOVAZ

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26.02.19
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05.02.19
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LADA – in search of new name

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16.04.19
LADA – in search of new name

From 15 to 29 April LADA offers its website visitors and social media subscribers to take part in creation of new names for its future cars. Having followed the link, everybody will be enabled to propose names for LADA cars of different families, as well as to share their associations. Modern LADA models are given as an example, which help to generate associations, not limiting the choice of names.
The participation of people in names creation for LADA novelties is a part of Brand’s history. The name of the modern LADA bestseller, the Granta, was chosen from 60 K variants, proposed by Russian car enthusiasts. Public survey is not only about names, but also aspects of cars. LADA made internet survey before Cross lineup production, which showed that the potential buyers are positive about cars with colored interior design. More than 14 K feedbacks were received on the first day!
Marketing Director of PJSC “AVTOVAZ” Fabien Goulmy said: “The attraction of a wide range of participants in the process of name creation for future LADA will allow to check the ideas we already have, generate new thoughts, and, of course, bring together Russian car enthusiasts and the LADA brand”.
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16.04.19
LADA – in search of new name

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03.04.19
A meeting to discuss the prospects of CNG market development was held at AVTOVAZ

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02.04.19
LADA is the winner of the Grand Prix of “Za rulyom”

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05.02.19
LADA Granta became a sales leader in January

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AVTOVAZ signed agreements with St. Petersburg Polytechnic University of Peter the Great

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LADA is the winner of the Grand Prix of “Za rulyom”

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02.04.19
LADA is the winner of the Grand Prix of “Za rulyom”

LADA got two awards of the prestigious automobile award – Grand Prix of the magazine “Za rulyom”. Bi-fuel LADA Vesta CNG and LADA Largus CNG are awarded in a special category For new energy, and the sedan LADA Vesta Cross won in the category Small Class.
The President of PJSC “AVTOVAZ” Yves Caracatzanis got special award For new energy. “Factory models LADA Vesta CNG and Largus CNG are a serious step to introduce blue fuel in private transport”, said representatives of the editorial staff of the magazine “Za rulyom” during the award ceremony.
The winners in the Small class have been traditionally determined by vote of the public – the readers of the magazine, who gave their ranking on 3 criteria: equipment, design and usability. The sedan LADA Vesta Cross became the leader of the category, having gained more than 28 K votes out of 35 K. Golden Pegasus was handed to LADA Chief Designer Steve Mattin. “I thank all readers, voted for our car. LADA Vesta is a very important product for us, it was the best-selling car in Russia in 2018”, Steve Mattin said.
Just a reminder: LADA has repeatedly become the winner of the Grand Prix of “Za rulyom”. Last year, LADA Vesta SW Cross received the Grand Prix in the category Compact Crossovers, in 2017 LADA XRAY became the best in the category Small class, and the sedan LADA Vesta was awarded a special prize Editor`s Choice of “Za rulem”. LADA Granta (2013) and LADA Kalina (2014) were also awarded the Grand Prix.
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03.04.19
A meeting to discuss the prospects of CNG market development was held at AVTOVAZ

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02.04.19
LADA is the winner of the Grand Prix of “Za rulyom”

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LADA cars participate in the state programs «The First car» and «The Family car»

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LADA Granta became a sales leader in January

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04.02.19
LADA Vesta – Russian bestseller became more affordable

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04.02.19
AVTOVAZ signed agreements with St. Petersburg Polytechnic University of Peter the Great

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01.02.19
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A meeting to discuss the prospects of CNG market development was held at AVTOVAZ

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03.04.19
A meeting to discuss the prospects of CNG market development was held at AVTOVAZ

April 2, 2019. An extensive meeting was held at the production site of PJSC “AVTOVAZ” dedicated to “Development of the Russian Natural Gas Fuel Market, Stimulation of the Demand and Offer for the Natural Gas Vehicles” with participation of Special Representative of the President of the Russian Federation for Cooperation with the Gas Exporting Countries Forum, Chairman of the Board of Directors of PJSC “Gazprom” Viktor Zubkov, President of PJSC “AVTOVAZ” Yves Caracatzanis, representatives of ministries, authorities, automotive conglomerates, component manufactures and private business.
During a visit to Togliatti, the guest delegation reviewed the production process and lineup of LADA CNG, visited a gas filling station and discussed relevant matters of the CNG market development at the meeting.
It forth reminding that in July 2017 AVTOVAZ commenced the serial production of the LADA Vesta CNG, a bi-fuel vehicle equipped with gas cylinder designed for compressed natural gas (CNG) Using methane as the fuel is the most safe, environmental-friendly and affordable solution. Its use increases the engine’s service life and reduces the fuel costs more than threefold. Besides, in case of leak this gas is effectively dissipates in the atmosphere assuring high fire-safety characteristics.
The launch of bi-fuel LADA Largus CNG in February 2019 continued that endeavor. The light commercial and 5-seat passenger versions of LADA Largus outfitted with CNG cylinders are a van, 5-seat station wagon, and LADA Largus Cross modification. The LADA Largus CNG van is a lucrative offer for small and medium-sized businesses. A CNG cylinder is located behind the partition that separates the compartment from the body. Thanks to that it is possible to keep the high volume of cargo compartments – 2225 liters.
President of PJSC “AVTOVAZ” Yves Caracatzanis emphasized that the Company consistently develops the LADA CNG lineup. “We see a stable demand for these cars from both corporate clients, particularly taxi companies, and private owners. We express our gratitude to the state for the support to the market and manufactures of CNG vehicles, and hope that these measures will be kept stable in the coming years” – Mr. Caracatzanis emphasized.
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03.04.19
A meeting to discuss the prospects of CNG market development was held at AVTOVAZ

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LADA is the winner of the Grand Prix of “Za rulyom”

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05.03.19
LADA – the new Granta is the leader in February

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04.03.19
LADA cars participate in the state programs «The First car» and «The Family car»

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26.02.19
LADA to conquer Moscow and St. Petersburg

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08.02.19
LADA Granta – new model will teach driving

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05.02.19
LADA Granta became a sales leader in January

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04.02.19
LADA Vesta – Russian bestseller became more affordable

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04.02.19
AVTOVAZ signed agreements with St. Petersburg Polytechnic University of Peter the Great

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01.02.19
LADA – new dealership in S.Petersburg

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30.01.19
LADA Vesta Sport – sales start

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21.01.19
PJSC AVTOVAZ announces the signature of a Special Investment contract

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10.01.19
LADA achieved exceptional success in 2018 sales

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24.12.18
AVTOVAZ: Main Events of 2018

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19.12.18
Cyrille Druhen-Charnaux appointed PJSC «AVTOVAZ» Vice-President for Purchasing

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