Car bosses Ola Källenius, Gernot Döllner and Oliver Zipse (from left): For experts, a brand has “disappeared into obscurity”. Photo: Dpa, Reuters, PR, brckmnn [M] Dusseldorf. BMW, Mercedes and Audi are still the largest premium brands in the world. But will they stay that way? All three German manufacturers are under pressure and have lost… Continue reading German Handelsblatt: Auto industry: Only one German premium brand is keeping up – “Audi has disappeared into obscurity”012213
Tag: Daimler
German Handelsblatt: Auto industry: Only one German premium brand is keeping up – “Audi has disappeared into obscurity”012211
Car bosses Ola Källenius, Gernot Döllner and Oliver Zipse (from left): For experts, a brand has “disappeared into obscurity”. Photo: Dpa, Reuters, PR, brckmnn [M] Dusseldorf. BMW, Mercedes and Audi are still the largest premium brands in the world. But will they stay that way? All three German manufacturers are under pressure and have lost… Continue reading German Handelsblatt: Auto industry: Only one German premium brand is keeping up – “Audi has disappeared into obscurity”012211
German FAZ: Knowing that you could010441
Finally a limousine again. Anticipation is spreading in view of all the long-legged SUVs that are not only on the streets, but also in the editorial garage. Now the C-Class is not a completely new car; Mercedes-Benz has been building the current generation, called the 206 series, since 2021. So it has already been a… Continue reading German FAZ: Knowing that you could010441
German FAZ: What the agreement between China and the EU means for consumers010442
The European Commission did not explicitly confirm this. However, on Monday it published “guidelines” on how manufacturers can avoid the current special tariffs on electric cars produced in China. They must commit not to sell the cars below a certain minimum price in Europe. The special tariffs are currently between 7.8 percent and 35.3 percent… Continue reading German FAZ: What the agreement between China and the EU means for consumers010442
German FAZ: Waiting for the hopefuls GLC, ID.Polo and iX3010441
For Mercedes it is the great hope: the electric model GLC, equipped with the latest technology from ultra-fast charging to modern driving assistants, should finally make the brand with the star shine again. It’s an “incredibly important car,” enthuses CEO Ola Källenius every time he’s asked about it. Compact mid-range off-road vehicles like the GLC… Continue reading German FAZ: Waiting for the hopefuls GLC, ID.Polo and iX3010441
German Handelsblatt: VW, BMW, Mercedes: German car manufacturers slide to 13-year low in China – VW only number three012207
Volkswagen, BMW, Mercedes-Benz: Under high pressure. Photo: PR (3), Getty Images Dusseldorf. The crisis facing German car manufacturers in China is getting worse. In 2025, Volkswagen, Mercedes-Benz and BMW delivered fewer vehicles in the People’s Republic than in 13 years. Between January and December, the three companies together sold less than 3.9 million vehicles –… Continue reading German Handelsblatt: VW, BMW, Mercedes: German car manufacturers slide to 13-year low in China – VW only number three012207
German Handelsblatt: VW, BMW, Mercedes: German car manufacturers slide to 13-year low in China – VW only number three012206
Volkswagen, BMW, Mercedes-Benz: Under high pressure. Photo: PR (3), Getty Images Dusseldorf. The crisis facing German car manufacturers in China is getting worse. In 2025, Volkswagen, Mercedes-Benz and BMW delivered fewer vehicles in the People’s Republic than in 13 years. Between January and December, the three companies together sold less than 3.9 million vehicles –… Continue reading German Handelsblatt: VW, BMW, Mercedes: German car manufacturers slide to 13-year low in China – VW only number three012206
German Handelsblatt: Auto industry: Only one German premium brand is keeping up – “Audi has disappeared into obscurity”012205
Car bosses Ola Källenius, Gernot Döllner and Oliver Zipse (from left): For experts, a brand has “disappeared into obscurity”. Photo: Dpa, Reuters, PR, brckmnn [M] Dusseldorf. BMW, Mercedes and Audi are still the largest premium brands in the world. But will they stay that way? All three German manufacturers are under pressure and have lost… Continue reading German Handelsblatt: Auto industry: Only one German premium brand is keeping up – “Audi has disappeared into obscurity”012205
German Handelsblatt: Auto industry: Audi against BMW and Mercedes: Who will win the three-way battle of the premium brands?012202
Car bosses Ola Källenius, Gernot Döllner and Oliver Zipse (from left): For experts, a brand has “disappeared into obscurity”. Photo: Dpa, Reuters, PR, brckmnn [M] Dusseldorf. BMW, Mercedes and Audi are still the largest premium brands in the world. But will they stay that way? All three German manufacturers are under pressure and have lost… Continue reading German Handelsblatt: Auto industry: Audi against BMW and Mercedes: Who will win the three-way battle of the premium brands?012202
German Handelsblatt: Auto industry: Audi against BMW and Mercedes: Who will win the three-way battle of the premium brands?012202
Car bosses Ola Källenius, Gernot Döllner and Oliver Zipse (from left): For experts, a brand has “disappeared into obscurity”. Photo: Dpa, Reuters, PR, brckmnn [M] Dusseldorf. BMW, Mercedes and Audi are still the largest premium brands in the world. But will they stay that way? All three German manufacturers are under pressure and have lost… Continue reading German Handelsblatt: Auto industry: Audi against BMW and Mercedes: Who will win the three-way battle of the premium brands?012202