Author: BMW Official News

@BMW: ROLLS-ROYCE REVEALS WHAT THE FIRST GOODWOOD GHOST TAUGHT THE MARQUE000444

  Second of four animated films offering insight into the substance of new Ghost goes live Examines what the first Goodwood Ghost taught Rolls-Royce about its clients New episode of Podcast series exploring more super-luxury intelligence available now   #rollsroyceghost Before Rolls-Royce created the first Goodwood Ghost in 2009, significant time was invested in understanding… Continue reading @BMW: ROLLS-ROYCE REVEALS WHAT THE FIRST GOODWOOD GHOST TAUGHT THE MARQUE000444

@BMW: Mapillary joining Facebook on the journey of improving maps everywhere000435

“Mapillary is a street-level imagery platform, powered by collaboration and computer vision”. That’s how Jan Erik Solem pitched Mapillary late 2017. Being freshly done with our deep dive into high-definition mapping, we were convinced that Mapillary’s ambitious mission aligned well with our investment thesis. We were impressed with Mapillary’s world-class team, unique data acquisition strategy… Continue reading @BMW: Mapillary joining Facebook on the journey of improving maps everywhere000435

@BMW: From raw material to recycling: BMW Group develops sustainable material cycle for battery cells

Munich. Sustainability plays a central role in expanding electromobility. The BMW Group has therefore set itself the goal of creating a closed and sustainable material cycle for battery cells. With a new pilot plant that will produce lithium-ion battery cells, the company is taking the next logical step in penetrating all aspects of the battery… Continue reading @BMW: From raw material to recycling: BMW Group develops sustainable material cycle for battery cells

@BMW: POST OPULENCE: ROLLS-ROYCE REVEALS THE SUPER-LUXURY CONSUMER INSIGHTS THAT INFORMED NEW GHOST

First of four animated films offering insight into the substance of new Ghost goes live Post Opulence identified as emerging design movement defined by reduction and simplicity Podcast series exploring design and engineering philosophy of new Ghost available now More than six years ago, a team of luxury intelligence specialists, designers, engineers and craftspeople assembled… Continue reading @BMW: POST OPULENCE: ROLLS-ROYCE REVEALS THE SUPER-LUXURY CONSUMER INSIGHTS THAT INFORMED NEW GHOST

@BMW: No premium without responsibility: BMW Group makes sustainability and efficient resource management central to its strategic direction

Board of Management and executive management will be measured against new sustainability targets First-ever CO2 goals for full lifecycle up to 2030 Science-Based Targets form basis for new goals Far-reaching product strategy: Major CO2 reduction with more than seven million electrified vehicles Carbon emissions from production and sites to be lowered by 80% per vehicle… Continue reading @BMW: No premium without responsibility: BMW Group makes sustainability and efficient resource management central to its strategic direction

@BMW: AN OPEN LETTER FROM THE CHIEF EXECUTIVE OFFICER OF ROLLS-ROYCE MOTOR CARS

Do you need help? Please contact our support team from 9 to 17 CET via support.pressclub@bmwgroup.com. Rolls-Royce Motor Cars PressClub · Article. Mon Jul 27 01:01:00 CEST 2020 Press Release Top As the final preparations are being made for the reveal of new Ghost, the marque’s Chief Executive Officer, Torsten Müller-Ötvös, has prepared an open… Continue reading @BMW: AN OPEN LETTER FROM THE CHIEF EXECUTIVE OFFICER OF ROLLS-ROYCE MOTOR CARS

@BMW: BMW and South Africa: A very special relationship.

Munich. When the 2020 DTM season gets underway next weekend (1st/2nd August) at Spa-Francorchamps (Belgium), the grid will feature two BMW works drivers from South Africa: Sheldon van der Linde and Jonathan Aberdein. This is van der Linde’s second season at the wheel of the BMW M4 DTM. Aberdein, meanwhile, is contesting his first year… Continue reading @BMW: BMW and South Africa: A very special relationship.