Digital aftersales upgrades will drive highly profitable optional equipment business Performance marketing for personalised, targeted customer approach Customers to receive individual tailored offerings, with all products and services from single source Retail partners play crucial role at point of sale and in providing service Munich. After achieving an all-time sales high in the fourth quarter… Continue reading @BMW: New sales and marketing strategy: BMW Group optimistic about 2021 after posting record Q4 sales 000848
Author: BMW Official News
@BMW: BMW announces BMW Digital Key Plus with Ultra-Wideband technology coming to the BMW iX.000846
Munich. As one of the pioneers in the use of a smartphone as a digital vehicle key since 2018, BMW is pressing ahead with the development and popularisation of its BMW Digital Key feature, which is available to iPhone users today. In line with this goal, the premium car manufacturer will introduce the BMW Digital Key Plus, a convenient… Continue reading @BMW: BMW announces BMW Digital Key Plus with Ultra-Wideband technology coming to the BMW iX.000846
@BMW: BMW Group concludes year marked by corona pandemic with strong fourth quarter and leads premium segment worldwide for 17th consecutive year000842
Munich. The BMW Group once again confirmed its position as the world’s leading premium automotive manufacturer last year, with a total of 2,324,809 BMW, MINI and Rolls-Royce vehicles (-8.4%) delivered to customers worldwide. 686,069 vehicles were sold at Group level in the fourth quarter, an increase of three percent (+3.2%) year-on-year. Sales of plug-in hybrid… Continue reading @BMW: BMW Group concludes year marked by corona pandemic with strong fourth quarter and leads premium segment worldwide for 17th consecutive year000842
@BMW: BMW announces the future of the display and operating system BMW iDrive at the CES 2021.000840
Munich. 20 years have passed since the first generation of BMW iDrive made its debut. Now, at the Consumer Electronics Show (CES) 2021, BMW is announcing the next chapter in its display and operating system, which is set to transport driver-vehicle interaction into a new digital and intelligent age. The CES will take place on 11… Continue reading @BMW: BMW announces the future of the display and operating system BMW iDrive at the CES 2021.000840
@BMW: BMW of North America Reports Q4 2020 and Full Year 2020 U.S. Sales Results.000838
WOODCLIFF LAKE, N.J.–(BUSINESS WIRE)–BMW of North America reported today sales results for Q4 2020 and the full year 2020 for the BMW and MINI brands in the U.S.* BMW Brand In the fourth quarter of 2020, BMW brand sales totaled 98,750 vehicles, only a 2.0% decrease from the 100,797 vehicles sold in the fourth quarter… Continue reading @BMW: BMW of North America Reports Q4 2020 and Full Year 2020 U.S. Sales Results.000838
@BMW: Wind turbines at BMW Group Plant Leipzig light up as Advent candles.000831
Leipzig. The four wind turbines on the grounds of BMW Group Plant Leipzig have been generating green wind energy for BMW i production since 2013. In fact, the BMW Group has been manufacturing its first fully electric model with locally generated green energy since day one. At 190 metres high and with nominal power of… Continue reading @BMW: Wind turbines at BMW Group Plant Leipzig light up as Advent candles.000831
@BMW: ROLLS-ROYCE REVEALS SUBTLE CLUES TO MYSTERIOUS WRAITH KRYPTOS CODE000823
Wraith Kryptos Collection features Rolls-Royce cipher embedded in Bespoke detailing Rolls-Royce teases first clue as first clients receive their cars Spirit of Ecstasy inscription revealed Unique prize to be awarded to first client to solve the puzzle Entries to be submitted to Whispers, from February 2021 Answer to code remains sealed in CEO’s safe at… Continue reading @BMW: ROLLS-ROYCE REVEALS SUBTLE CLUES TO MYSTERIOUS WRAITH KRYPTOS CODE000823
@BMW: BMW Group commissions study on sustainable lithium extraction.000821
Munich. The BMW Group is continuing its efforts to achieve sustainable supply chains and has commissioned two renowned American universities to conduct a scientific analysis of water consumption in the lithium extraction process. The aim of the University of Alaska-Anchorage and University of Massachusetts-Amherst study will be to investigate the impacts of lithium extraction on… Continue reading @BMW: BMW Group commissions study on sustainable lithium extraction.000821
@BMW: Industrial-scale 3D printing continues to advance at BMW Group000808
Munich. The BMW Group is taking the next step in the systematic integration of additive manufacturing. The aim is to scale additive manufacturing up to industrial levels and firmly establish it in various areas – primarily vehicle development and production – to positive economic effect. The BMW Group benefits fully from the advantages of the… Continue reading @BMW: Industrial-scale 3D printing continues to advance at BMW Group000808
@BMW: BMW Group Purchasing steps up sustainability activities and paves the way for future e-mobility growth000807
Munich. The BMW Group is increasingly gearing up its purchasing for future growth in e-mobility and setting new standards for sustainability. The expansion of e-mobility makes value creation in the supplier network more important than ever, both with respect to CO2 emissions and sourcing of so-called critical raw materials, like those needed for producing battery… Continue reading @BMW: BMW Group Purchasing steps up sustainability activities and paves the way for future e-mobility growth000807