The 26MY Ford Everest introduces a new 2.7L V6 EcoBoost engine, developed for the region’s driving conditions, delivering 355 horsepower and 500 Nm of torque. Liwa International Festival also marked the regional debut of the Everest Tremor, expanding Ford’s lineup of adventure-focused trims with enhanced with high off-road capability for families. Ford introduced its new… Continue reading @Ford: Ford Debuts Middle East-Exclusive Everest V6 Engine Lineup and Unveils Everest Tremor at Liwa International Festival
Author: Ford Official News
@Ford: Ford Follows Customers to Drive Profitable Growth; Reinvests in Trucks, Hybrids, Affordable EVs, Battery Storage; Takes EV-Related Charges
DEARBORN, Mich.–(BUSINESS WIRE)–Ford Motor Company today announced a series of actions to sharpen its Ford+ plan, executing a decisive redeployment of capital to meet customer demand and drive profitable growth. The company is shifting to higher-return opportunities, including leveraging its U.S. manufacturing footprint to add trucks and vans to its lineup and launch a new,… Continue reading @Ford: Ford Follows Customers to Drive Profitable Growth; Reinvests in Trucks, Hybrids, Affordable EVs, Battery Storage; Takes EV-Related Charges
@Ford: Ford’s All-Electric Mustang Mach-E Icon Engineered to Excel in Extreme Middle East Heat
Mach-E put through tortuous testing paces to allow it unleash the storied spirit of Mustang with pioneering electric performance, proven for the region’s unique demands. The first-ever SUV to wear Ford’s unmistakable pony badge delivers quality and control having endured immense scrutiny in the Dubai summer. Dubai, November 19, 2025 – Ahead of its highly… Continue reading @Ford: Ford’s All-Electric Mustang Mach-E Icon Engineered to Excel in Extreme Middle East Heat
@Ford: Ford Driving Skills for Life Returns to the UAE, Delivering Free Invaluable Road Safety Training to Around 500 Students at University of Sharjah
DSFL program, marking its debut at the University of Sharjah, pairs newly licensed drivers with professional instructors to focus on primary skills that can help avoid accidents. Since 2013, DSFL has provided complimentary instruction to approximately 5,500 university students across the Middle East. In the past 10 years, Ford Philanthropy has granted nearly $1.4 million… Continue reading @Ford: Ford Driving Skills for Life Returns to the UAE, Delivering Free Invaluable Road Safety Training to Around 500 Students at University of Sharjah
@Ford: Ford Honors Middle East’s Top Technicians and Service Advisors at Regional Awards Highlighting Unrivaled Expertise and Customer Focus
Al Tayer Motor’s Supun Chamara Kaludewa in the UAE took top prize in the Service Advisors awards, with Hassan Ali from Qatar’s Almana Motors scooping the coveted Technician of the Year title. Competing technicians took on a series of challenges testing diagnostic skills, problem-solving, and hands-on abilities, saw teams from six markets compete. The inaugural Service… Continue reading @Ford: Ford Honors Middle East’s Top Technicians and Service Advisors at Regional Awards Highlighting Unrivaled Expertise and Customer Focus
@Ford: Lincoln Launches New Aurora Black Label Theme Inspired by the Majestic Night Sky
DEARBORN, Mich., Nov. 18, 2025 – Building on the specially curated interiors of Lincoln Black Label, the brand launches Aurora, a new available theme for the 2026 Nautilus. Inspired by the Aurora Polaris, Aurora captures the quiet strength and serene energy of the northern lights, reinforcing Black Label as Lincoln’s most refined expression of craftsmanship,… Continue reading @Ford: Lincoln Launches New Aurora Black Label Theme Inspired by the Majestic Night Sky
@Ford: Bryce Currie
Bryce Currie, who joined Ford in January 2023, is Ford’s chief manufacturing officer. He reports to Kumar Galhotra, chief operating officer. In this role, Currie is responsible for Ford’s global manufacturing operations producing some of the industry’s most iconic vehicles. He also oversees Ford Global Manufacturing Engineering, Material Planning & Logistics, Advanced Technology & Platforms… Continue reading @Ford: Bryce Currie
@Ford: Bryce Currie
Bryce Currie, who joined Ford in January 2023, is Ford’s chief manufacturing officer. He reports to Kumar Galhotra, chief operating officer. In this role, Currie is responsible for Ford’s global manufacturing operations producing some of the industry’s most iconic vehicles. He also oversees Ford Global Manufacturing Engineering, Material Planning & Logistics, Advanced Technology & Platforms… Continue reading @Ford: Bryce Currie
@Ford: Ford Accelerates 2025 Momentum in Saudi Arabia with New Launches, Sales Growth, and Market Share Gains
Year-to-date sales in Saudi Arabia are up 16% compared to August 2024; August was Ford’s strongest August since 2016. Ford is the fastest-growing brand among the top five OEMs in the Middle East. The new Ford Territory Hybrid and all-new Expedition debuted this week at an exclusive Riyadh driving experience, joining lineup of hybrid and… Continue reading @Ford: Ford Accelerates 2025 Momentum in Saudi Arabia with New Launches, Sales Growth, and Market Share Gains
@Ford: All-New Ford Expedition, Tailored for Every Journey, is Meticulously Designed to Meet Regional Drivers’ Unique Demands and Driving Aspirations
Unmatched performance and versatility for every lifestyle, from luxurious comfort to off-road capability. Each trim benefits from decades of customer feedback, ensuring a perfect blend of advanced technology, spaciousness, and Ford’s legendary reliability. The Expedition lineup reclaims leadership in the Large Traditional Utility segment, offering a tailored experience for every heroic pioneer. Dubai, United Arab… Continue reading @Ford: All-New Ford Expedition, Tailored for Every Journey, is Meticulously Designed to Meet Regional Drivers’ Unique Demands and Driving Aspirations