Automobili Lamborghini: Paint Plant for the Urus SUV Confirmed at Sant’Agata Bolognese

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· The new facility will be operational by the end of 2018
· The building will cover more than 10,000 sqm
· Up to 200 new job hires once the full plant production capacity is reached
Sant'Agata Bolognese, 22 May 2017 – Automobili Lamborghini continues development of its production site, announcing construction of a paint plant. The new building will be completed by the end of 2018 and will be used to paint the body of the Urus SUV, which is scheduled to arrive on the market next year.
The paint plant will extend over more than 10,000 square meters, further expanding the production site, which will extend from the 150,000 sqm, envisaged and reached up by end of 2017, to a total of more than 160,000 sqm of covered area.
The new paint facility will also impact favorably in terms of human resources: approximately 200 new hires will be made by the time the plant reaches full production capacity, adding to 500 jobs created due to the third Lamborghini model.
Stefano Domenicali, Chairman and Chief Executive Officer of Lamborghini, remarked: “We are very pleased with this result, which represents another step on our path of strategic expansion. Thanks to the support and faith of our shareholder AUDI AG, a decision was taken that most effectively safeguards our know-how, job growth in the territory, and brand identity.”
The new plant will benefit from the most advanced technological systems with low environmental impact. A staff of highly-skilled workers will guarantee the highest standards of quality on products characterized by a high level of customization.
The confirmation was favored by a recent organizational agreement made between the company and the union regarding the system of work shifts, aimed at making expansion highly attractive in terms of competitiveness and cost control.

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Automobili Lamborghini: Paint Plant for the Urus SUV Confirmed at Sant’Agata Bolognese

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Lackiererei für den Lamborghini SUV Urus in Sant’Agata Bolognese bestätigt

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Automobili Lamborghini: confermato lo stabilimento di verniciatura per il SUV Urus a Sant’Agata Bolognese

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Lamborghini Magazine with augmented reality for the first time

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Sant'Agata Bolognese, 30 June 2016 – Lamborghini Magazine, the brand's glossy and multiple award-winning six-monthly publication, will get for the first time augmented reality content starting from Issue 18. Its pages are now enriched with digital elements thanks to an enhanced reality app, “Lamborghini AR”, which can be downloaded free of charge from Apple Store and Google Play Store.
When readers aim their smartphones or tablets at the corresponding symbol they can now access significant additional content from the magazine's pages, which come alive with videos and images to offer a unique interactive digital experience.
In Issue 18 the editorial by Stefano Domenicali, Chief Executive Officer of Automobili Lamborghini, is completed by a video message to readers, while the test of the Aventador in Scotland lets the reader experience all the excitement of driving the Lamborghini super sports car from the driver's perspective. Extra contents take the reader to a front-row position at the launch of the Huracán Spyder in Miami and on a trip sitting in the exclusive interior of the Centenario, the limited series created to celebrate the 100th anniversary of founder Ferruccio Lamborghini's birth.

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Lamborghini Magazine becomes the first automotive magazine in augmented reality

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Lamborghini Magazine in realtà aumentata

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Lamborghini Magazin erhält erstmals Augmented Reality

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Lamborghini Huracán Performante takes Autocar Innovation Award 2017

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Sant’Agata Bolognese/London, 24 May 2017 – The Huracán Performante has been awarded the Innovation Award by the UK’s Autocar magazine. The presentation was made to Board Member for Research and Development, Maurizio Reggiani, in an event at Silverstone circuit, which coincided with Lamborghini’s week-long dynamic launch of the car in Italy, to media worldwide.
“The Huracán Performante demonstrates intriguing innovation in its active aerodynamics system,” said Autocar editor Mark Tisshaw. “The award recognises the technology that most impressed us during the last year, something that has broken new ground.
“Having just driven the car at its launch, we can also vouch for the remarkable performance of this naturally aspirated super sports car. The active aerodynamics system takes dynamic handling to a new level.”
“We are very proud to receive formal recognition from a prominent and respected UK automotive publication,” said Maurizio Reggiani. “The Huracán Performante’s abilities are already proven from its production car lap record at the Nürburgring Nordschleife. This award provides additional acknowledgement of the car’s prowess, which is largely due to its patented ALA system (Aerodinamica Lamborghini Attiva), and a testament to the talent of our R&D and design teams.”

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Lamborghini Huracan Performante premiata con l'Autocar Award

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Lamborghini Huracán Performante gewinnt den Innovationspreis von “Autocar”

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Automobili Lamborghini expands prototype and pre-series vehicle development facilities, and opens new acoustic test room

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Sant’Agata Bolognese, 9 June 2017 – Automobili Lamborghini has significantly expanded its prototype and pre-series vehicle development areas, as part of the ongoing production facility growth in readiness for its Super SUV, the Urus. The existing building has been extended from 5.000 m2 to 7.000 m2.
A new acoustic test room, part of the overall expansion, was officially inaugurated with the attendance of Stefano Domenicali, Chairman and Chief Executive Officer, and Maurizio Reggiani, Board Member for Research and Development of Automobili Lamborghini.
The sound of a Lamborghini represents one of the most emotive experiences attached to the super sports car marque. The acoustic test room, which has been realized according to the latest technical standards, allows adjustment of particular sound sensations in order to create the typical Lamborghini driving experience, involving all the senses.
In line with Lamborghini’s continual quest for innovative solutions, the new facility also supports the acoustic adjustment of lightweight construction components, one of Lamborghini’s core competences. The new facility will additionally play an important role in the realization of future vehicle concepts and drive train systems.

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Automobili Lamborghini continues growth with new half-year sales record

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Worldwide deliveries increase by 11% to 2,327 cars in first half of 2018Europe leading global growth with highest gains in Italy and UKWorldwide deliveries of Super SUV Lamborghini Urus about to startStrong growth path substantiated beyond FY 2018Sant’Agata Bolognese, 13 July 2018 – Automobili Lamborghini S.p.A. reports another increase in worldwide deliveries. In the first six months (January 1 to June 30) of the current Fiscal Year 2018 the Italian super sports car maker delivered a total of 2,327 cars to customers around the world. Compared to the same period in the previous year this is an increase of 11%. These figures mark another record and even surpass the full year sales numbers of only five years ago. “Lamborghini continues to be in consistently good shape. Delivering another new all-time high, for the fourth consecutive half year, confirms the sustainability of our brand, product and commercial strategy. The success is all the more remarkable as we master the unprecedented double challenge of creating new models in our super sports car range, while simultaneously ramping up the production of our highly acclaimed Super SUV Urus. This quantum leap in the longstanding history of Lamborghini is only possible due to the passion, dedication and competence of our unrivalled team,” says Stefano Domenicali, Chairman and Chief Executive Officer of Automobili Lamborghini S.p.A. In July the first customer deliveries of the Lamborghini Urus are to start. Thus, the half-year growth is based mainly on further increased sales of the two super sports car model lines Huracán and Aventador. Boosted by rocketing sales of the Huracán Performante, global sales of the Huracán model line with Coupé, Spyder and racecar versions showed an increase from 1,400 to 1,604 units. The Aventador line maintained the high level of the previous period with 673 units delivered. The largest single market for Lamborghini once again was the US, followed by Japan and the United Kingdom. The strongest region was Europe with an increase of more than 30%. Within Europe, Italy, the UK and Austria showed the highest growth rates. The outlook for Lamborghini continues to be strongly positive. The company has successfully completed the massive investment phase in the new development and production sites for the Urus model line at the Sant’Agata Bolognese Headquarters. Stefano Domenicali underlines: “After crossing the billion Euro turnover threshold for the first time in 2017, and with the first deliveries of our Super SUV starting, the stage is set for us to enter a new dimension for the company, while never compromising the exclusivity of our brand.” The company confirms its expectation of sustained solid growth for the reminder of the 2018 financial year.

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Lamborghini Opens Two New Dealerships in North America with Grand Openings Featuring All-New Design

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Sant’Agata Bolognese, October 9, 2017 – Automobili Lamborghini has debuted its new corporate identity in North America with two dealership grand opening celebrations on consecutive evenings in both Toronto, Ontario and Sterling, Virginia.
The exclusive VIP events in Toronto and Sterling on 5 October and 6 October, respectively, included attendance by Lamborghini’s global Chairman & Chief Executive Officer, Stefano Domenicali.
The grand opening of Lamborghini Uptown Toronto marks the debut of the re-design in Canada, an international hub offering great visibility for Lamborghini brand. Canada is now the fifth largest market for the brand around the world yielding record sales following its third consecutive year of growth.
Lamborghini Sterling, which is located in the Washington, D.C. metropolitan area, is the first U.S. showroom to feature the brand’s new design. The Ambassador of Italy to the United States, Armando Varricchio, was also on hand to commemorate the occasion alongside other VIP customers and notable guests who came out to support the new Lamborghini store.
The redesigned showroom environments reflect the need for increased space as Lamborghini accelerates its model expansion and double its sales volume with the launch of its new super sport SUV, the Urus, by 2018.

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Lamborghini Toronto and Sterling Grand Openings

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Raphael Richmond

Raphael Richmond leads Ford Motor Company’s Corporate Compliance Office, whose mission is to promote and preserve Ford’s culture of ethics and compliance within its dynamic global business. Prior to taking on this leadership role as Ford’s Global Director of Compliance, Ms. Richmond worked with Ford’s executive team to ensure legal compliance with corporate financial disclosures,… Continue reading Raphael Richmond