GM and Ford win big share of EV purchase by startup subscription company

General Motors and Ford Motor Co. are getting big orders for their electric vehicles from a California-based startup that offers drivers the option to buy a subscription to an EV instead of buying the EV itself.

The company, Autonomy, said Tuesday it placed an order for 23,000 EVs with 17 global automakers to expand its subscription fleet beyond Tesla, which is the only EV it offers. This new fleet order is valued at $1.2 billion.

While Tesla still got the lion’s share of the new order — 8,300 vehicles valued at $443 million — GM and Ford came in near the top.

Chevrolet cut the 2022 Chevrolet Bolt EUV electric vehicle's price $6,300.

Here is a snapshot of some of the bigger orders:

  • GM: Order for 3,400 EVs valued at $138 million.
  • Ford: Order for 1,800 EVs valued at $88 million.
  • Volkswagen: Order for 2,200 EVs worth $107 million.
  • Hyundai: Order for 1,640 EVs worth $74 million.
  • Kia: Order for 1,500 EVs worth $69 million.
  • Rivian: Order for 1,000 EVs worth $72 million.

Autonomy said it plans to order from Stellantis in the future.

GM and Ford did not immediately respond to a request for comment.

Autonomy launched in January, choosing Tesla because of Tesla’s EV sales leadership at the time, said Scott Painter, CEO of Autonomy.

But now, “with every automaker going all-in on electric and so many exciting new products coming to market in the next six to 18 months, we have placed our fleet order and are excited to expand our subscription lineup,” Painter said.

The 23,000-car order represents 1.2% of the projected U.S. EV production through the end of 2023. Painter said the order was designed to fit into the forecast productions of each automaker. GM, for example, has said it plans to manufacture 1 million EVs in North America by 2025.

In GM’s case, Autonomy’s order included EVs currently in production: The Chevrolet Bolt and Bolt EUV, the Cadillac Lyriq and the GMC Hummer EV pickup. It also placed orders for GM’s future EVs: the Chevrolet Silverado EV, Blazer EV, Equinox EV and GMC Hummer EV SUV.

From Ford, Autonomy ordered the Mustang Mach-E and the F-150 Lightning.

Autonomy listed the following as criteria for its order:

  • MSRP range: $26,595 to $122,440.
  • Battery range: 250 miles minimum (with some exceptions).
  • Telematics: Fully connected.
  • Production forecasts: Vehicle will be available to purchase before the end of 2023.
  • Residual values: Models with highest projected resale values.

How it works

Autonomy is not yet available in Michigan, only in California. It has 1,000 Tesla models in its fleet.