Faced with challenging macroeconomic conditions, Indonesian agritech startup Sayurbox is currently focusing on growing sustainably. The company aims to clock positive ‘contribution margins’ this year as part of its path to profitability, a top executive of the firm told DealStreetAsia.
“I think the days of aggressively growing your GMV [Gross merchandise value] at all costs and buying customers are gone. We’ve been keen on building a profitable business since day one,” said Sayurbox president Jamil Khan in an interview.