Production of the Porsche Taycan in Stuttgart
The first all-electric Porsche was only 25,073 deliveries worldwide in the third quarter.
(Photo: Bloomberg)
The sports car manufacturer Porsche AG, which went public two weeks ago, managed to catch up in the third quarter. If the VW subsidiary sold five percent fewer vehicles in the first half of 2022, the Zuffenhausen-based company turned total sales into positive figures with double-digit growth rates from July to September, as the company announced on Friday morning.
After nine months, despite the world crises, overall growth of two percent to 221,512 vehicles is on the books. In Europe, which was hit hard by the Ukraine war, and especially in Germany, Porsche made the most significant gains in deliveries. The rally in sales in the third quarter could also boost the share price. At EUR 87, the Porsche shares were recently above the issue price of EUR 82.50.
“In the first nine months of the year, despite some challenges, we were able to increase deliveries compared to the previous year,” said Board Member for Sales Detlev von Platen.
Electric sports car Porsche Taycan suffers from chip crisis
This particularly applies to the first all-electric Porsche. The Taycan was only 25,073 deliveries worldwide. The head of sales justified the decline of twelve percent with “supply chain-related bottlenecks and a declining availability of parts”. Both affect the electric sports car to a large extent, since the model contains a particularly large number of semiconductors, which are still in short supply on the world market. However, the order backlog for the Taycan remains large.
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Despite the sharp rise in petrol prices, off-road sports cars are still in particularly high demand. The Porsche Cayenne remains in first place with 66,769 deliveries. The second most popular model is the Macan with 59,604 units delivered.
Porsche 911
The sports car icon with a combustion engine is still in high demand.
(Photo: AP)
And the sports car icon 911 even achieved growth of nine percent to 30,611 deliveries in the fourth model year. The attraction of the combustion model seems unbroken. Some collectors are apparently buying the 911 out of fear that one day it will also be electrified.
Porsche is growing primarily in Europe
In terms of sales regions, Europe surprised with growth of eleven percent to 42,204 vehicles, almost half of which was in the home market of Germany. In China, which is still the largest single market, the car manufacturer was able to deliver 68,766 vehicles and thus slow down the sharp decline to a remaining minus of one percent. According to Porsche, the month-long lockdowns were largely offset there in the third quarter.
In North America, Porsche had 56,357 deliveries. Significantly higher delivery figures in the third quarter also reduce the gap to the very strong previous year there. It is now four percent.
“We are approaching the remaining three months of the year with positive determination and vigour,” said von Platen. A building block of this enthusiasm can be seen in the middle of Stuttgart from the weekend. Porsche has taken over the 300 square meter space next to the Breuninger department store, which Tesla previously used as a showroom. Artist events, lifestyle, heritage and noble café are intended to boost the brand and attract new customers. According to the company, a similar concept already works on Sylt.
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