Toyota unveils that the new 2023 Crown is going to arrive in the early 2023. Available in three grades: XLE, Limited and Platinum, Toyota Crown will offer a choice of two different hybrid powertrains: Hybrid MAX or the Toyota Hybrid System (THS). Hybrid MAX is Toyota’s new performance hybrid that puts out a manufacturer estimated 340 net horsepower and a net 400 lb-ft. of torque. Hybrid MAX has an EPA-estimated 30 MPG combined city/highway fuel economy rating.
The XLE and Limited grades are equipped with the Toyota Hybrid system that pairs front and rear electric motors with a 2.5-liter engine. This hybrid system can achieve an EPA-estimated 41 MPG combined city/highway rating.
Toyota Crown comes at a Manufacturers Suggested Retail Price (MSRP) starting at $39,950 for the XLE grade, $45,550 for the Limited grade and $52,350 for the Platinum grade. Toyota Crown is expected to arrive at Toyota dealerships in early 2023.
All Crown grades will come with Toyota’s new Audio Multimedia System and Toyota Safety Sense 3.0 standard. All grades also receive a 12.3-inch color MID. Drivers can select different displays with the push of a button, including a Hybrid System Indicator showing the driver system output and regeneration status to encourage eco-driving habits.
The Platinum grade comes standard with Panoramic View Monitor, which provides a 360-degree overhead view of the vehicle’s surroundings. The Panoramic View Monitor is available as part of the Advanced Tech Package on the Limited grade. The Limited and Platinum grades come standard with a Smart Key System that works on all four doors.
Featuring a 12.3-inch touchscreen, the system includes being Over-the-Air (OTA) updatable. Users can interact with the new system’s design through touch and voice activation. With Intelligent Assistant available through Drive Connect, simple phrases like “Hey Toyota” awakens the system for voice-activated commands to search for directions, find Points of Interest (POI), adjust audio controls, change the cabin temperatures and more.
The cloud-based native navigation system also offered through Drive Connect allows for real-time Over-the-Air updates for mapping and Points of Interest (POI), and Google POI data is integrated to ensure up-to-date search capability.
The XLE grade features a 6-speaker sound system. On Limited and Platinum, standard is a JBL Premium Audio System with 11 speakers, including a rear subwoofer, powered by an 8-channel amplifier.
Toyota Audio Multimedia allows for simultaneous dual Bluetooth phone connectivity with support for wireless Apple CarPlay and Android Auto capability. A Wi-Fi Connect subscription offers 4G connectivity for up to five devices. Adding to the offering of audio playback ability with HD Radio, USB data and a SiriusXM Platinum Plan 3-month trial subscription, Wi-Fi Connect also enables the Integrated Streaming feature, providing the ability to link the customer’s separate Apple Music and Amazon Music subscriptions to the vehicle for onboard control.
The Safety Connect trial of up to 10-years includes an Emergency Assistance Button (SOS), 24/7 Enhanced Roadside Assistance, Automatic Collision Notification, Stolen Vehicle Locator and Collision Assistance. The Service Connect trial of up to 10 years provides drivers with the capability of receiving Vehicle Health Reports, Maintenance Alerts and reminders.
With a Remote Connect subscription, a Digital Key is standard on the Platinum grade and available as part of the Advanced Technology package on the Limited grade. An active Remote Connect subscription allows drivers to access the Digital Key via the Toyota app to unlock the doors and trunk or start the vehicle using a smartphone as a key. The Digital Key also provides the ability to share keys with friends and family.