German Handelsblatt: E-mobility: VW China boss: “If we stop investing now, we won’t play a role in three years”005638

VW production in China

Employees at the Volkswagen plant in Changchun assemble an Audi A6. The Volkswagen Group wants to develop more in China for China in the future.

(Photo: imago images/Xinhua)

Despite all the discussions about too much dependence on China, Volkswagen intends to continue investing in the market. That’s what the new VW China board member Ralf Brandstätter said in his first interview. “If we stop investing in the region now, we won’t play a role in this important market in three years,” he emphasized to the Handelsblatt. Only those who adapt to the high speed in the market and become more flexible have long-term prospects there.
The group is increasingly struggling with problems in its most important sales market. For decades, VW was the undisputed market leader in China, selling 40 percent of its vehicles there. But since 2019, the number of deliveries in China has been declining. In the rapidly growing electric car segment, the Wolfsburg company has so far only been weakly represented.

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