FreshToHome deal shows India’s meat app space may be thawing after funding winter

Buoyed by pandemic-induced tailwinds, India’s meat ordering and delivery platforms saw a huge surge in funding with venture capital investors betting on the rising demand for their products and services.

Funding in online meat companies, which raised over $124.6 million in 2020, peaked in 2021 when they amassed $270 million after the COVID-linked movement curbs led people to stay indoors and shop online for groceries, medicines, and daily essentials including meat.

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