BMW slashes UK diesel offering as demand dips

BMW has dramatically culled its line-up of diesel cars in the UK in response to insufficient demand.

Certain diesel variants of the BMW 1 Series, BMW 2 Series Coupé, BMW 5 Series and BMW X2 have been removed from sale, together with all diesel variants of the BMW 4 Series, Autocar has learned. 

Specifically, these are the BMW 118d, 120d xDrive, 220d Coupé, 420d, 430d, M440d, 520d xDrive, 530d xDrive and all X2 diesels.

BMW said in a statement supplied to Autocar: “BMW continually monitors consumer demand across models to ensure we have a product offering that is relevant and reflective of our customer’s needs.

“Changes to our line-up reflect evolving market demands, and by removing lower-volume variants, we ensure BMW offers variety for our customers whilst improving their order experience.”

The most popular of the diesel models axed was the 118d, having attracted 1326 UK sales in 2021. This fell by more than half last year to 505.

Meanwhile, the rear-driven 520d saloon – the only diesel 5 Series to remain on sale – grew from 1644 sales in 2021 to 2084 last year.

The least popular BMW diesel was the X2 xDrive18d, which recorded just 34 sales in 2022.

BMW’s changes reflect a wider drop in demand for cars that use the black pump. Sales of new diesels dropped by 14.6% in February 2023 compared with the same month last year (to 3348), according to data from the Society of Motor Manufacturers and Traders (SMMT). This was despite an overall market rebound, with deliveries of all new cars growing by 26.2% year on year (to 74,441).

During the same period, petrol car sales grew by 34.9%, mild-hybrid petrol sales by 38.6%, hybrid sales by 40.0% and electric car sales by 18.2%. 

So far this year, all the listed alternatives have more than three times greater a share of the UK new-car market than diesels’ 4.2% – a significant reduction on last year’s already small 5.7%.

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