Mahindra & Mahindra has announced that the All-New Thar, its iconic off-roader SUV, has reached a production milestone of 100,000 units. The milestone was achieved in less than 2.5 years, highlighting the popularity and success of this SUV in India.
Veejay Nakra, President – Automotive Division, M&M said, “We are incredibly proud to reach this significant milestone of 100,000 units of the Mahindra Thar. It is an SUV that has captured the imagination and hearts of adventure and lifestyle enthusiasts alike. We have seen the Thar evolve from being a hardcore off-roader to a vehicle that has become a symbol of freedom, passion, and the ultimate lifestyle SUV. We are thrilled to see the Thar become a part of so many memories and journeys, be it a camping adventure or a weekend getaway with friends. We are grateful to our customers for their trust and love towards the Thar and we are committed to delivering exceptional experiences, every single day.”