General Motors to invest $1 billion in Flint factories for next-gen heavy-duty pickups

General Motors will invest $1 billion in two of its factories in Flint to build the next generation of the automaker’s gasoline-burning heavy duty pickups.

On Monday, GM said it will invest the money in Flint Assembly and Flint Metal Center, but it is not releasing any further details about the next-generation heavy-duty pickups or any other future products, including timing.

GM said this latest investment “highlights the company’s commitment to continue providing customers a strong portfolio of (internal combustion engine) vehicles for years to come.” GM plans to offer all electric vehicles by 2030.

“These investments reflect our commitment to our loyal truck customers and the efforts of the dedicated employees of Flint Assembly and Flint Metal Center,” Gerald Johnson, GM’s executive vice president of Global Manufacturing and Sustainability, said in a statement.

GM builds its heavy-duty Chevrolet Silverado and GMC Sierra pickups at Flint Assembly. The 5.2-million-square-foot plant employs just over 5,000 people, according to GM’s website. On the same campus sits Flint Metal Center, where it presses the sheet metal used on GM’s heavy-duty and light duty pickups and where the company employs 478 people. GM spokesman David Barnas said the company expects to retain the current level of employment with this investment.

Crews work on the land where Building No. 1 at Ashley Capital's Flint Commerce Center will be developed on the former General Motors Buick City campus in Flint on Monday, June 5, 2023.

Details of Monday’s announcements include:

  • Flint Assembly: GM will invest $788 million to expand the body shop, general assembly conveyor and providing new tooling and equipment.
  • Flint Metal Center: GM will invest $233 million for new stamping dies, refurbishments and equipment to support production of the next-generation pickups.

For 2022, GM sold 188,751 heavy-duty Silverado pickups, a 36% increase from 2021. Similarly, for 2022, sales of the Sierra heavy-duty pickup soared 40% to 99,118 compared with 2021.

“When business is booming as it has been for the past decade — due to the hard work of UAW members — the company should continue to invest in its workforce,” said Mike Booth, UAW vice president of GM department.