Stellantis Ventures spends a third of commitment on 10 startups, 1 venture fund

The venture capital arm of the maker of Jeep SUVs, Ram pickup trucks and other vehicles in its first year has supported pioneering electric-vehicle battery materials, new technologies to enhance safety, and products to offset carbon emissions.

Stellantis Ventures on Thursday said it has invested in 10 startups plus an undisclosed mobility venture capital fund. The size of that support is roughly a third of the approximately $325 million (300 million euro) it has committed to boost fledgling companies that could help advance its mission toward clean, safe and affordable mobility, said Adam Bazih, head of Stellantis Ventures, which is about the amount the automaker expects to invest each year depending on the market. The automaker is pursuing almost $325 billion (300 billion euro) in global annual revenue by 2030.

Envisics Ltd.'s augmented reality heads-up display identifies pedestrians.

“Being a corporate strategic investor, we want to see return on investment, and have a relatively reasonable timeframe” to see financial returns on these investments, Bazih said. “But ultimately, it’s about: How can we make a difference for our customers by bringing in this external startup ecosystem, and hopefully bringing those products or services or solutions somehow into our processes or into the hands of consumers?”

Bazih recognized venture capital does represent risky investments, and Stellantis, he said, has a preference to earlier funding opportunities for a long-term approach. The potential is for the company to adopt the technologies and use its ownership to acquire fully, benefit from the firms going public or sell.

The automaker already has highlighted a couple: Last month, the automaker announced an investment in California-based Lyten Inc., a maker of lithium-sulfur batteries that could go into vehicles toward the end of the decade. In March, the United Kingdom’s Envisics Ltd. announced Stellantis and GM had invested in its $50 million funding round to create holographic head-up display projections on windshields.

In April, Stellantis unveiled the refreshed 2024 Jeep Wrangler SUV with Jeep Badge of Honor guides from Trails Offroad for four-wheelers. The startup has a library of more than 3,000 derailed off-road trail guides in the United States and Canada.

Also deploying this year is a product from California’s Nauto Inc., which uses artificial intelligence to assess driver behavior risk and external road risk and coach motorists to prevent crashes. It will be available this summer on Stellantis commercial fleet vehicles, a priority for the company’s growth goals.