Swedish carmaker Volvo, which has a global mandate of becoming an all-electric car company by 2030, is aiming for half of its sales to comprise EVs by 2025. The company has unveiled its second EV – the C40 Recharge – in the Indian market to achieve this target.
Jyoti Malhotra, Managing Director, Volvo Car India talks about how the company is looking to target younger buyers with its latest EV announcement, while maintaining its internal-combustion-engine-powered sales, with both options co-existing in its portfolio for the near future. Malhotra also revealed that prices of the CKD-assembled C40 Recharge will be announced in August 2023, with the company targeting a premium positioning above the XC40 Recharge which is presently on sale in the country.
The company is experiencing an improved situation when it comes to the supply chain, and aims to deliver locally-assembled C40 Recharge units to customers with minimum delay after the new model gets introduced later this year in August.