After recording the segment’s highest first-day bookings, Kia India’s New Seltos has clocked 31,716 bookings in just one month. Pre-bookings for the SUV began on 14 July 2023 at a price ranging between Rs 10.89 lakh and Rs 19.99 lakh (ex-showroom).
Seltos is the core brand that established Kia in India and the earlier version has already sold over 5 lakh units since 2019.
Close to 55% of these bookings have been placed for the higher-end trims (HTX onwards), showcasing new-age customers’ affinity towards prioritising premium features and driving experiences. The New Seltos was launched in an India exclusive -Pewter Olive colour, accounting for close to 19% of the total bookings till now.
Tae-Jin Park, Managing Director and CEO, Kia India said, “The New Seltos stands as the latest trailblazer, equipped with an advanced 17-feature ADAS and the most powerful engine in its segment. The commendable performance of the New Seltos can be attributed to both our loyal existing customers and the new members who’ve embraced the Kia family. We are confident that the New Seltos will script afresh success story and expand the segment significantly in times to come.”
The New Seltos is touted as the most-evolved, safest, and smartest Seltos which comes with an array of segment-first and best features like Dual Screen Panoramic Display with 26.04 cm Fully Digital Cluster & 26.03 cm HD Touchscreen Navigation, Dual Zone Fully Automatic Air Conditioner, and R18 46.20 cm Crystal Cut Glossy Black Alloy Wheels.