Flipkart has started ramping up infrastructure for its quick commerce play, to take on players such as Blinkit, Zepto and Swiggy’s Instamart, Entrackr reported. Separately, D2C skincare brand Foxtale has raised Rs 119.5 crore (about $14 million) in a new round from PGP India Growth, Panthera Growth, Matrix Partners, and Beacon Trusteeship.
Flipkart to enter quick commerce
Flipkart has started ramping up infrastructure for its quick commerce play, to take on players such as Blinkit, Zepto and Swiggy’s Instamart, Entrackr reported.
“Flipkart will launch 10-15 minutes delivery in at least a dozen cities in the next six to eight weeks,” one of the sources told Entrackr. “It’s building up a chain of dark stores across several cities including Bengaluru, Delhi (NCR) and Hyderabad among others.”
Flipkart will have a wider catalogue than incumbents such as Zepto, Instamart and Blinkit, the report said.
“The company will have a sharp focus on FMCG, grocery and daily essentials but it would also push categories such as electronics, and fashion,” added the person quoted above.
Foxtale raises $14m funding
D2C skincare brand Foxtale has raised Rs 119.5 crore (about $14 million) in a new round from PGP India Growth, Panthera Growth, Matrix Partners, and Beacon Trusteeship.
The round also saw participation from the company’s existing backers Matrix Partners India and Kae Capital.
In 2022, the firm raised $4 million in 2022 from Matrix Partners and Kae Capital. The company was launched in 2021 by Romita Mazumdar, a former executive at Mumbai-based investment firm A91 Partners.