An audience with Aston Martin executive chairman Lawrence Stroll is always a memorable occasion.
Most will know the Canadian from Netflix’s Drive to Survive series, in which he’s straight-talking and has a fearsome presence, often wearing the look of a man who you’ve just told you’ve run over his cat. In person, he’s far warmer; he sparks a room into life and always remains at the centre of it.
The ‘executive’ part of his job title remains an understatement for how hands-on he is, as an audience with Stroll in Aston’s sleek boardroom in Gaydon last week again revealed.
On the product side, Stroll talked about EVs; Aston has pushed back plans to launch its range of electric cars to 2027, due to a slowdown in demand, and increased investments in PHEVs as a result.