Hyundai Motor India Limited (HMIL) today inaugurated three new dealer showrooms in Pune, Maharashtra, aligning with Hyundai Motor Company’s Global Dealership Space Identity (GDSI) 2.0 guidelines. The new showrooms, Kundan Hyundai (Pimpri Chinchwad), Modi Hyundai (Baner), and Kothari Hyundai (Kharadi), were inaugurated by Unsoo Kim, Managing Director, HMIL; Tarun Garg, Chief Operating Officer, HMIL, and J T Park, Executive Director, Sales and Marketing, HMIL.
Developed on the pillars of Modernity, Experience, Comfort, and Technology, GDSI 2.0 brings international standards to offer a digitally advanced, friendly, and comfortable environment to customers at HMIL dealer showrooms. This new identity aims to leverage technology to provide customers with a delightful car-buying experience.
Key Features of GDSI 2.0 Showrooms include a unique, distinct, and cozy welcome space for customers entering the showroom to make them feel extra special, a private and centrally located consultation space for personalised interactions, providing customers privacy during their purchase discussions, an exclusive zone for experiencing themed cars allows customers to explore and engage with vehicles, offering a distinct and captivating way to discover the latest innovations and designs by Hyundai, among others.
Unsoo Kim, MD & CEO of Hyundai Motor India Ltd., said, “We at HMIL, are proud to be able to provide global standards of dealership experience to our customers. Aligned with our Global vision of ‘Progress for Humanity’, the Global Dealership Space Identity 2.0, represents HMIL’s commitment to bring forth a valuable customer experience with the integration of technology and innovative practices. We are confident these new dealerships will create a lasting relationship with our customers and set new benchmarks in the automotive retail space.”
Tarun Garg, COO of Hyundai Motor India Ltd., expressed, “We are thrilled to unveil three new dealer showrooms in Pune today with GDSI 2.0 guidelines. This innovative showroom concept reflects our understanding of customer needs and our dedication to exceeding their expectations. The new GDSI 2.0 showrooms will enhance transparency and delight customers with an exciting purchase experience, seamlessly from the digital space to physical showrooms. We further aim to upgrade more Hyundai showrooms to GDSI 2.0 brand identity as we move forward. We are confident that the new dealerships will further enhance customer engagement with our brand and our products.”
The GDSI 2.0 showrooms are designed to match changing customer aspirations, offering a state-of-the-art car buying experience in a spacious and friendly environment. This transformation is built on continuous research, listening to customer feedback, and anticipating future trends. As HMIL moves forward, it plans to upgrade more Hyundai showrooms to the GDSI 2.0 brand identity, aiming to set new benchmarks in the automotive retail space and enhance customer engagement.