Asia Digest: beehiiv acquires AI-based website builder; Pawprints Group bags seed extension round

Typedream, a San Francisco-based startup founded by Indonesians, has been acquired by beehiiv. Meanwhile, Singapore-based Pawprints Group has announced a seed extension round led by Asia Fund X.

Lightspeed-backed beehiiv buys Typedream

New York-based email newsletter platform beehiiv acquired AI-based website builder Typedream in an undisclosed transaction, an executive said on Wednesday.

While Typedream is based out of San Francisco, the startup was founded in 2019 by five Indonesians who shared a common goal to build a startup, Typedream co-founder Michelle Marcelline told DealStreetAsia.

Typedream allows its users to create a full website easily without code. Its platform offers the tool to grow businesses, from selling digital products, launching landing pages, to adding email signups.

Typedream was part of the Y Combinator Winter 2020 batch. Its co-founders are the CEO Kevin Chandra, Anthony Christian, Putri Karunia, Michelle Marcelline, and Albert Purnama.

Beehiiv—a Series B firm backed by Social Leverage, Blue Wire Capital, Creator Ventures, Lightspeed Venture Partners, and New Enterprise Associates, among others—will onboard Typedream’s capabilities into beehiiv’s platform over the next several months.

Beehiiv will add features such as a new drag-and-drop web builder, hundreds of web templates, an analytics suite to collect and analyse valuable data around performance and conversion, and integrated AI tools to assist with building robust sitemaps, copy, design, and website optimisations.

Asia Fund X leads Pawprints Group’s funding round

Singapore-based Pawprints Group, a pet food company, announced an undisclosed seed extension round led by Asia Fund X (AFX), an opportunity fund supported by MSW Ventures and anchored by Pavilion Capital, according to a statement.

The extension round came a few months after Pawprints announced a $1.7-million round anchored by venture capital firm Creative Gorilla Capital. The firm’s existing investors include Japfa Comfeed family office Altrui Investments.

It has planned to introduce more than 10 new product SKUs by the end of 2024, the statement said.

“The capital injection and newly formed strategic alliances will substantially bolster the company’s innovation capabilities and operational capacities through measured bench-building and onboarding of veterinary and nutritional experts,” the statement read.

Launched in June 2023 by founder and CEO Jacqueline Sulistyo, Pawprints Group incorporates black soldier fly protein in its products to create hypoallergenic protein for cats and dogs.

After the launch of the Pawprints brand in June 2023, the group—which also includes the Heka brand—claimed to have doubled its monthly revenue and sold over 120 tonnes of pet food, demonstrating strong demand for sustainable and health-focused pet nutrition.

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