Jeep and Citroën have opened a new multi-brand dealership in Sambhaji Nagar, Maharashtra. The facility spans 13,000 square feet and offers sales and service for both brands’ vehicle ranges in India.
The location is intended to serve the Marathwada region, which includes 8 districts: Sambhaji Nagar, Beed, Hingoli, Jalna, Latur, Nanded, Osmanabad, and Parbhani. This expansion adds to Jeep’s network of over 80 touch points and Citroën’s 65 La Maison Citroën Phygital showrooms across India.
The dealership will display models from both brands, including Jeep’s Meridian and Compass, and Citroën’s C3 Aircross SUV, e-C3, C5 Aircross SUV, and C3. It employs a staff of 50 for its service operations. The showroom incorporates digital features such as an ATAWADAC reception bar and a 3D configurator.
Kumar Priyesh, Brand Director of Jeep India, stated that the new dealership aims to offer both vehicles and after-sales services to meet customer demands in the region. The opening is part of the companies’ strategy to expand their presence in India.