Royal Enfield posted sales of 73,630 motorcycles in the month of
August 2024 as against 77,583 motorcycles sold during the same month in the previous financial year.
The company exported 8,006 motorcycles during the month as compared to 8,190 during the same period last year.
Speaking about the performance for the month of August 2024, B Govindarajan, CEO, Royal Enfield said, “In the month of August, we launched the 2024 Classic 350, a motorcycle that beautifully carries forward our rich legacy and in striking new colourways. We are gearing up for the festive season and we’re positive that our recently launched motorcycles will resonate with the riding community and we’ll
continue to reaffirm our commitment to delivering pure motorcycling experiences.”
2024 Classic 350 launched at a starting price of Rs 1,99,500
Royal Enfield launched the 2024 Classic 350, staying true to its mission of accessible elegance with prices starting at Rs 1,99,500.
Launched in seven striking colorways across five new variants—Heritage,
Heritage Premium, Signals, Dark, and Chrome, the motorcycle integrates efficient upgrades while staying true to its signature aesthetic and character. This launch marks the beginning of the ‘Year and the Decade of the Classic,’ highlighted by a series of unique collaborations.
Royal Enfield launched the newest addition to its robust offering of motorcycling apparel. Designed by REV’IT! for Royal Enfield, the limited edition, premium line of motorcycle apparel is anchored in Royal Enfield’s commitment to design, performance and innovation. Featuring riding jackets, trousers, and gloves, each product is crafted with a focus on comfort and adaptability offering versatile features that provide motorcyclists with high-performance, stylish, and protective riding gear.