Ashok Leyland, a leading commercial vehicle manufacturer and the Indian flagship of the Hinduja Group, has signed a Memorandum of Understanding (MoU) with Bandhan Bank to establish a strategic partnership for vehicle financing.
This collaboration aims to offer customized financial solutions to Ashok Leyland customers, enhancing their access to vehicle loans with convenient repayment options.
The MoU was signed by K.M. Balaji, Chief Financial Officer of Ashok Leyland, and Rajinder Babbar, Executive Director and Chief Business Officer of Bandhan Bank, in the presence of Sanjeev Kumar, President and Head of Medium and Heavy Commercial Vehicles (MHCV) at Ashok Leyland. Under the agreement, Bandhan Bank will provide end-to-end financial solutions for Ashok Leyland’s customers, focusing on their specific needs with flexible loan terms.
K.M. Balaji expressed Ashok Leyland’s enthusiasm for the partnership, emphasizing that the collaboration with Bandhan Bank would help strengthen the company’s market position by offering attractive financing solutions. He highlighted that Ashok Leyland’s products, featuring innovative technology, are designed to deliver a low total cost of ownership, enhancing profitability for customers.
Sanjeev Kumar of Ashok Leyland noted that the partnership aims to enhance the customer experience and provide greater value. He said that the combined efforts of both companies would ensure comprehensive financing solutions with easy repayment plans tailored to customer preferences.
Rajinder Babbar of Bandhan Bank stated that the partnership aligns with the bank’s commitment to addressing the financial needs of commercial vehicle customers. He added that the collaboration would help extend the bank’s reach and provide tailored financing options to support the growth of businesses in the commercial vehicle sector.
Ashok Leyland currently offers a wide range of trucks and buses catering to various commercial needs, from light commercial vehicles for intercity transport to long-haul trucks and a variety of buses. The company is also focused on developing eco-friendly transport solutions, including buses powered by alternative fuels, aimed at reducing pollution and promoting sustainable transportation in India.